Tue.Sep 28, 2021

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UK Media Moves including talkRADIO, The Guardian, The Sun and more

Cision

Peter Cardwell has joined talkRADIO as Political Editor; The Guardian launches new weekend supplement; The Sun updates travel team.

Travel 156
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2021 brand loyalty leaders: New shifts emerge amid desperation for return to normalcy—who’s leading?

Agility PR Solutions

In an unstable year fraught with health and financial fragility, consumers chose to recognize brands with established loyalty bona fides rather than acknowledge new brands, according to the 2021 Loyalty Leaders List, an annual report from customer loyalty and engagement research firm Brand Keys. This year’s survey, a cross-category examination of brand loyalty, included 1,260 brands […].

Brand 160
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Buying or Selling Martech: Cybersecurity Emerges as a Key Point of Differentiation

Sword and the Script

58% of marketers say martech cybersecurity was the top consideration in procuring marketing software tools. I recently read an account by an executive summarizing his experience buying a marketing technology (martech) tool. He looked at several ABM platforms tools and concluded they all pretty much do the same thing in similar ways. His decision boiled down to the salesperson.

Survey 112
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Social media marketing: What to stop, start, and continue doing in 2021

Agility PR Solutions

Social media marketing has become an integral part of digital marketing today. Social media plays a key role when it comes to increasing brand awareness and expanding the customer base. Moreover, luckily for business owners today, there exists a massive range of social media platforms to choose from. Research by Fortune has found that 97 […]. The post Social media marketing: What to stop, start, and continue doing in 2021 appeared first on Agility PR Solutions.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Why landing the placement is just the beginning of media relations

Muck Rack

Why landing the placement is just the beginning of media relations

More Trending

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Statistical proof that sharing doesn’t work on LinkedIn for executives

Communications Conversations

The share. It’s a powerful thing in social media marketing circles. It’s the holy grail of social media actions–and one we, as social media marketers, spend a lot of time trying to convince customers to hit. We want our customers to share. More sharing means more reach. And most of us are graded out on how much reach we’re driving through our social media activities.

LinkedIn 120
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Reaching Your Target Audience is Essential

HMA Public Relations

In PR, we have many modes through which we can tell stories such as words, images and video. So how do other industries connect with their target audience to share their stories? Read more from Scott Hanson!

Video 84
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It’s Time to Hire Help: 4 Tips for Finding the Right People For Your Solo Biz

Solo PR Pro

Fun fact: Just because you’re a solo PR pro doesn’t mean you have to do everything yourself. Yes, it’s true. There are many reasons people may collaborate with other PR pros, graphic designers, writers, podcast editors and so forth. Perhaps they need help with a project that’s too big for them to take on solo, or they could use assistance in an area outside of their niche.

Energy 72
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Monthly wrap-up: An amazing August at PPR!

Prohibition

For anyone who says summer often brings a bit of down time in the PR agency life – we beg to differ! What a month it’s been, and not just on the PR and social side of things. We celebrated two of our favourite days of the year, Yorkshire Day and International Dog Day, and our creative department was well and truly worked-hard this month, as we saw a bumper number of video shoots booked in – and all over the country too!

Video 62
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Leaning into uncertainty with Diane Schwartz | On Top of PR podcast

Axia PR

Learn how nurturing flexibility and staying consistent with company values leads to success in a changing work environment. Guest: Our episode guest is Diane Schwartz, the CEO of Ragan Communications. Diane is a powerhouse in the communications sector with more than 20 years of experience as a trusted leader and creator.