Tue.Oct 13, 2020

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Understanding public feeling (part 1)

The Resolution Blog

With huge adjustments in how we live and global events reaching us in real-time, there is constant change in public feeling. Whether it’s uncertainty, mistrust, frustration or comradery, understanding the way we, the public are feeling has never been so important in Public Relations. In this episode I speak to Stephen Waddington. Wadds is an […].

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Jordan and Hamlin Team up to Challenge NASCAR

Ronn Torossian

A few months ago, NASCAR driver Bubba Wallace’s name was splashed across most major media outlets’ headlines. The only black driver at NASCAR’s top level, there were some suspicious circumstances related to Wallace that caused fans, sponsors, and fellow drivers to stand up in support of the driver. Now, Wallace is getting even more support […].

Media 195
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Har du koll på vad som sägs om ditt varumärke?

Cision

En av PR-branschens stora utmaningar har länge varit hur man ska utvärdera och mäta effekten av sina kommunikationsinsatser.

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In the crosshairs of a critic? Take these 3 key steps

Agility PR Solutions

Not long ago, I provided counsel to an organization subjected to what they believed was a social-media smear campaign. In a nutshell, a former organizational member—terminated about 18 months earlier due to various professional shortcomings—began making allegations that the organization felt consisted of half-truths, distorted depictions, and outright falsehoods.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Introducing Cision Connect

Cision

Introducing Cision Connect— a brand new relationship management solution for PR and communications professionals!

Brand 156

More Trending

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Meet Board of Directors Nominee Jennifer Day, APR

PRSay

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. Name : Jennifer Day, APR. Location : Ann Arbor, Mich. Current title : Great Lakes Regional Coordinator for the National Oceanic and Atmospheric Administration (NOAA). Board nominee position : East Central District. Alma mater : Otterbein College (now University).

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Blogging isn’t Sexy but Done Well It Drives B2B Marketing Results [Study]

Sword and the Script

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study. Nearly 80% of the 1,279 bloggers in the 7 th annual Orbit Media blogger survey say blogging drives some marketing results – and 25% say it draws “strong marketing r

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Upbeat report spotlights excellence in organisational communication during COVID-19

Stephen Waddington

The GCS COVID-19 Communications Industry Report tells the story of a profession demonstrating agility, innovation and resilience. I’m the lead researcher and author of the report. I’ve had the unique position of recording the huge changes in how private and public sector organisations in the UK have communicated during the COVID-19 crisis. These stories have been recorded and published in a report published by the Government Communication Service (GCS) COVID-19 Advisory Panel.

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UK Media Moves including The Sun, Private Equity News, Reach and more

Cision

Lynsey Clarke appointed Fabulous Daily Editor at The Sun; Mark Latham made Editor of Private Equity News; Emma Jones has been appointed Features and Lifestyle Editor at Reach.

Media 120
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Brand intimacy has been a defining factor for success during COVID—who’s doing it right?

Agility PR Solutions

For many brands, the COVID crisis has seen the rubber meet the road when it comes to brand allegiance. It’s never been more important than now to forge that elusive emotional connection with consumers, and quite a few brands have stumbled, or dropped the ball entirely. But a handful have more than risen to the […]. The post Brand intimacy has been a defining factor for success during COVID—who’s doing it right?

Brand 129
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BMW vs. Audi: A brand race [social listening analysis]

Awario

Audi and BMW are the two German car manufacturers that have conquered the most consumer hearts worldwide. We took a look at the brand rivalry through our own social media monitoring and analytics tool Awario.

Analysis 120
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On Top of PR podcast Episode 15: Earned media process with Jason Mudd

Axia PR

Jason Mudd is an expert in earned media and media relations. Learn Axia Public Relations’ earned media process and how your company can replicate the steps. Jason is the managing partner of Axia Public Relations.

Media 102
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In Memoriam: Fernando Valverde, APR, Fellow PRSA

PRSay

Fernando Valverde, APR, Fellow PRSA, who many consider to be the father of public relations in Puerto Rico, died on Oct. 10 He was 85. Valverde’s dedication, sense of ethics and encouragement made him a role model for his peers. “Fernando Valverde was a pioneer of public relations in Puerto Rico,” said Jescel Rolón, president of the Puerto Rico Association of Professional Relations (ARPPR).

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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7 Questions Solo PR Pros Should Ask Their New Clients

Solo PR Pro

One of the driving factors behind success in the PR industry is the ability to establish and maintain mutually beneficial relationships with both members of the media and your clients. . Getting to know your clients from the get-go opens the door for candid dialogues about their needs and wants, what works well and what doesn’t and how both sides can best support one another to tackle the job at hand.

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What is Bridging in an Interview?

HMA Public Relations

During our media trainings, we teach how to bridge the conversation during interviews. In today's blog post, Alison shares a peek into our award-winning program with what bridging is and how it works. Click the link to read more! The post What is Bridging in an Interview? appeared first on HMA Public Relations.

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The Government’s latest communications snafu is appalling because it is revealing

Mark My Words

Hot on the heels of the Chancellor patronisingly asking artists across the country to retrain in order to survive Covid – not taking the time to think that many struggling actors already hold part-time jobs. Just last week Fatima, the ballerina (actually a stock photo from the internet of a dancer from Atlanta) is told that she has to give up on her dreams and get to work on excel.

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Top publications and articles for September, according to journalists

Muck Rack

Top publications and articles for September, according to journalists

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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I Love My HA Jamz

The Hoffman Agency

By Shereen Masoud-Jointe, Senior Account Executive (Europe). Music moves us. It inspires us. It can fill us with joy or bring us to tears. In some instances, it can set us on a path of super fandom from which we never return … One of the following HA Jamz selections did just that. . 104. I Love My Ducks — Supwitchugirl. 105. Gia Ena tango — Haris Alexiou. 106. ???

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