Thu.Aug 04, 2022

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The Similarities and Differences Between US and UK PR

Prowly

As a PR professional, there is plenty of good news about industry growth these days. The PR industry is doing very well in the global market: research firm, Statista, reports that its worldwide value now stands at $97 billion. This growth may have you thinking about testing the waters in a new PR market. Since […]. The post The Similarities and Differences Between US and UK PR appeared first on Prowly Magazine.

Industry 104
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How to Create and Distribute a Press Release in 5 Steps | Business Wire Blog

Business Wire

Whether announcing a new product, service, or distributing quarterly financials, your goal is to maximize the reach of your news and engagement among viewers. We’re here to support that. Business Wire's push technology places your news release in front of thousands of journalists, databases, search engines, and social channels. We help build brand awareness across your target audiences.

Blogging 368
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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

After four months of ostracism for slapping Chris Rock at the 2022 Academy Awards, Will Smith has posted a video apologizing for his behavior. As apologies go, it’s late, but not bad. Yet as a PR observer, I’m not too concerned about Smith’s future. He’s a hugely successful actor with access to the best advice and a pretty smart guy.

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Acting the Part (of Thought Leader and Spokesperson)

Flack's Revenge

I had the great pleasure of meeting Brette Goldstein when my old friend Jeffrey Koeppel introduced us a while back. He’s a Maryland-based corporate, securities, and M&A lawyer who knows Brette from his work in the film business. Brette is a dynamo, someone who uniquely focuses on helping actors and corporate executives deliver their best performances.

Film 156
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Why Publicity?

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With advertising, YOU direct the message and it’s pretty clear that that is the case because you are paying for it.

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More Trending

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4 new influencer marketing trends to watch in a changing Web world

Agility PR Solutions

Digital advertising has been flipped on its head. Apple’s changes to iOS14 have caused digital advertising prices to skyrocket across all major advertising platforms. CPM prices on Meta have jumped 61 percent YoY, causing performance marketing teams and agencies to conduct strategy meetings regularly. At Curastory, we think these digital advertising trends are more complex […].

Web 96
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This Week in PR Ethics (8/4/22): Fraud, Transparency, Disclosure, and Purpose

Ethical Voices

The summer is heating up and so are ethics issues. It is probably easier to ask what violation of PRSA’s code of ethics didn’t happen this week – fraud; lack of transparency and disclosure; and attacks on purpose are just a few. Don’t steal – It is an ethical lesson most people learn early. But the COO of a global PR firm pled guilty to embezzling $16 million.

Ethics 80
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New PR industry research finds the volume and variety of comms work is shifting

Agility PR Solutions

As the PR industry expands its utility and integrated capacities, the volume of comms work has grown and changed, according to the 482 respondents to the fifth annual JOTW Strategic Communications Survey. More than three-quarters of respondents (78 percent) say the volume of work has increased—and one in three say it’s increased significantly. The type […].

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Content Marketing Metrics to Measure

HMA Public Relations

By focusing on a few key metrics, you can take your content marketing strategy to the next level and create more value for your business. Find out more with Justin Liggin.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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3 methods that enhance the customer experience

Agility PR Solutions

No matter what products or services your company provides, it is important to give every customer a quality experience. While in some cases this is impossible, with a few proven practices your staff can please most customers most of the time. Friendly greetings, prompt service, listening and being authentic are always in style, but sometimes […].

Company 85
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Maxim Behar on Bulgaria ONAIR - The Border Between Ethics, Morality and Scandal

Maxim Behar

The PR expert Maxim Behar took part in the morning block on Bulgaria on Air TV with Maria Konstantinova hostin the show. He expressed his opinion about the former government's approach to communication strategy, as well as shared his views on the behavior of Bulgarian MPs. Host: Why does such a photo activate so much public debate? Maxim: On that day, a very important day, anything Mr.

Ethics 52