Prowly

FEBRUARY 11, 2022

Close your eyes and think back on your days as an intern. If you were a PR intern, you probably remember making your first pitches by phone, learning how to work the office fax machine (remember that craziness?), and standing ready to be delegated at a moment’s notice to run mail, stuff envelopes, and create […]. The post PR Internships: How to Create Win-Win PR Intern Opportunities appeared first on Prowly Magazine.

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NewsWhip

FEBRUARY 11, 2022

Welcome to the first edition of our NewsWhip Daily spotlight round-up. Every weekday morning we send a newsletter to our subscribers that predicts the top stories and social posts of the day. Here’s today’s , as an example. As part of that, we spotlight a specific topic that is gaining media and public interest across the web and discuss its impact. .

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Stephen Waddington

FEBRUARY 11, 2022

There’s a lot of benefit of coming to a PhD research project as a mature student but it’s not without shortcomings. Understanding what you don't know is a good place to start a learning journey. There are several areas where I need to develop skills quickly. A skills audit as part of my induction at Leeds Business School identified more than 20 areas for development, ranging from information literacy to research strategy and methods, and from critical thinking to intellectual property and copyri

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Communications Conversations

FEBRUARY 11, 2022

Last week in class where I teach as an adjunct at the University of St. Thomas, we discussed a case study. Folgers is trying to remake its brand a bit by ditching its iconic “Best part of waking up” jingle in favor of a famous Joan Jett song, “Bad Reputation.” The campaign’s centerpiece, of course, is a 60-second ad that will run across broadcast TV and streaming services.

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

HMA Public Relations

FEBRUARY 11, 2022

With the Super Bowl almost upon us, the game will provide brands with the opportunity to rule social media. Learn more in today's post from Abbie Fink.

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