Fri.Aug 28, 2020

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Cision's Summer Reading List Wraps Up

Cision

As summer winds down, we wanted to share the last of our summer reading list.

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Shared Media In 2020: Tips to Maximize a Brand’s Reach

5W PR

Today, media coverage is an important metric in assessing the success of marketing and communication initiatives. Regardless of the social media platform on which content is relayed, getting the right media coverage brings satisfaction and pride to marketers. Despite media coverage being key, achieving the required result requires some effort and the right strategy.

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Media Moves at Kaiser Health News & Vice News, DealBook Hires a Reporter

Cision

Katheryn Houghton joins KHN, Lauren Hirsch New at NYT’s DealBook, and more.

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What is the purpose of a blog?

Axia PR

Blogs build brand loyalty and community engagement with your company. Although it may seem like blogging has lost its relevance, it’s important to recognize the significance it still holds today. A blog serves the purpose of creating a relationship between a company and its audience. It can also provide knowledge on relevant topics, increase engagement and traffic to your website, and create a community.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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#FunFactFriday – How do hurricanes get their names?

HMA Public Relations

During this hurricane season, all eyes are on Hurricane Laura. But just exactly where does a hurricane get its name from? Click to read more from Autumn. The post #FunFactFriday – How do hurricanes get their names? appeared first on HMA Public Relations.