Mon.Apr 15, 2019

What You Didn’t Know About the State of Media

PR Expanded

A Guest Post by Sean O’Neal, President, Onclusive. We have all observed the dramatic trends in the world of publishing. Compared to ten years ago there is now a seemingly infinite number of blogs, influencers, and niche content sites.

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Building A Career In Digital Marketing

Ronn Torossian

Marketing is a rather universal language. No matter what country or region a brand is in, the language of reaching consumers remains the same.

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PR pros, make sure your pitch passes the 5-second test

PR Daily

Your solicitation must be concise and pithy, or journalists will move on. Tick, tick, tick. Your pitch has to land immediately. Generally, it takes about five seconds for a journalist to skim your story idea.

New podcast study reveals listener habits and preferences

Agility PR Solutions

We’ve reported that podcasting is growing in popularity for news and entertainment, but new research tells us more about who’s listening—and the key factors that draw them to their favorite series.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

17 inspiring and clever headlines

PR Daily

Do you struggle to know where to begin your post? Take your cue from these exciting headlines that grabbed audience attention with flair. One reason many communicators chose this industry is that it offers a broad range of writing assignments.

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95 helpful tools and resources for communicators

PR Daily

PR pros should eagerly plunge into platforms that can provide a leg up on the competition. Review this handy list to make your work more efficient and compelling. This article originally appeared on PR Daily in April of 2018. It’s a wonderful time to be a communicator.

Why PR pros need to get to know Siri, Alexa and Cortana

Agility PR Solutions

Meet the Spice Girls of the digital age: Apple’s glamorous Siri, Amazon’s athletic Alexa and Microsoft’s exotic Corta?a. They stand as gatekeepers to vast troves of documents available on the internet. They find the best solutions to your problems within seconds. They guide you through life.

3 ways MSNBC optimizes social media to handle crises

PR Daily

The organization’s SVP of communications says that online platforms have become ‘the best vehicle for PR.’ Consider these insights for protecting your organization’s reputation through a range of networks. In today’s news cycle, crises can appear—and grow exponentially—within hours.

eCommerce brands are betting big on social media for growth—here’s the plan

Agility PR Solutions

Social media is the preferred marketing channel for 48 percent of eCommerce businesses looking to cultivate growth in 2019.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Bending to pressure, Fisher-Price recalls motorized infant cradle

PR Daily

It had hoped to get by with a warning to consumers about its Rock ’n Play Sleeper, but public outrage compelled the company to take a more drastic measure. Is it too little, too late? Fisher-Price has been deliberate, perhaps excessively so, in its crisis response.

How comms execs identify & hire PR firms—insights for companies & agencies

Agility PR Solutions

In today’s digital world, many age-old practices have gone the way of the buggy cart—but some traditional ways have stood the test of time. This is certainly the case for corpcomms and marketing leaders who hire public relations and other communications agencies, according to new research from comms agency search firms CommunicationsMatch and RFP Associates, […].

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There’s still time to enter PR Daily’s 2019 Digital Marketing & Social Media Awards

PR Daily

We’ve extended the deadline for this year’s program. Enter by April 17. The post There’s still time to enter PR Daily’s 2019 Digital Marketing & Social Media Awards appeared first on PR Daily.

Best New Agency—true client commitment spurs The Reis Group to early success

Agility PR Solutions

Washington, D.C-based based The Reis Group, founded by principal Sharon Reis, is a public relations agency focused solely on health and social causes.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Airport’s brand journalism news service takes flight

PR Daily

A once-struggling airport has seen a rebirth. Blue Sky, its news service, reflects the Steel City’s new swagger. Two Boeing jets crash , killing hundreds. A national pilot shortage looms. Drone sightings close London’s Gatwick Airport.

#MediaMonday – Mitch Carr

HMA Public Relations

Today’s #MediaMonday comes to us from Channel 12’s new weekend anchor/reporter Mitch Carr. . The post #MediaMonday – Mitch Carr appeared first on HMA Public Relations. Featured Media Monday #MediaMonday - Mitch Carr 12 News Mitch Carr

The Personal and Professional Growth I Achieved While Pursuing My APR


April is APR Month at PRSA. Visit this link for more information about the Accreditation in Public Relations process. Pursuing the APR was challenging, consuming and often stressful. I call it my one-year intensive. Yet, it is one of my most rewarding professional experiences to date.

Journalists on the move – Week of April 15

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media New Republic, The: appoints Chris Lehmann (@lehmannchris) as Editor. New York Times: promotes Mark Landler (@marklandler) to London Bureau Chief, effective at the end of summer. Louis […]. The post Journalists on the move – Week of April 15 appeared first on Agility PR Solutions. Media Moves

SEO - What is it, and why is it so important in PR?


You’ve heard of SEO. You’ve participated in a company workshop about it, and have read some tips online, but you’re still not fully comfortable with it.

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6 questions with Arti Patel from Global News

Muck Rack

6 questions with Arti Patel from Global News


How Data Can Turn You into a Communications Champion

Zignal Labs

The post How Data Can Turn You into a Communications Champion appeared first on Zignal Labs

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Give your coverage report the GIF of the gab!

The Resolution Blog

Have you tried using GIFs to make your books stand out? GIFs can be a great way of getting your report noticed: [link] You can do it too, in CoverageBook it’s as easy as 1, 2, 3….