Fri.Oct 21, 2016

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A Public Relations Situation: Tips For Wrangling Reporters

ImPRessions - Crenshaw Communications

In our occasional series, “A Public Relations Situation,” we examine real-life PR agency incidents and how our team has dealt with them. In so doing, we can impart some words of wisdom that may help you avoid or manage your own PR “situation.” Media relations is the bread and butter of most PR agencies, and therefore cultivating and managing journalist contacts is key.

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9 Great Ideas from Award-Winning Communicators

PR News

Brands, in an effort to get out a shareable tweet or a super-likeable post, are often caught in a daily trap of shallow engagement with its communities. Your stakeholders — humans just like you and me — want to be part of a movement, not part of a marketing moment. That statement rung true to… Continued. The post 9 Great Ideas from Award-Winning Communicators appeared first on PR News Blog.

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London calling from a creative world

Steve Barrett on PR

This week's PRWeek UK Awards provided a refreshing insight into a world that is certainly not dominated by the big global PR firms and that places a premium on creativity and punching above your weight.

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Content We Love: Election Content to Earn Audiences’ Votes

Beyond PR

The next president of the United States will be announced in less than three weeks. From now until Election Day, voters have a decision to make. Whether you know who has your vote or you’re undecided, the final weeks leading up to November 8 can be overwhelming. “52 percent of American adults report that the 2016 election is a very or somewhat significant source of stress,” according to the American Psychological Association’s recent press release about The Stress in America survey.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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If My Suitcase Could Talk

Waxing UnLyrical

One of the questions I field frequently—from clients, students, and colleagues alike—is how to keep up with the vast content demands of our 24/7, always-on, social media-connected and directed world. Because with more and more ways to connect, and communicate, doesn’t it feel like you have to keep generating ginormous amounts of content to keep your audiences engaged?

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From Paddy to the Donald- the Economic Bubble of Outrage

Mark My Words

Spare a thought for Panama. They want to be known for their high levels of literacy, their traditional straw hats and their eclectic cuisine. Yet thanks to the famed leaked papers this country of less than four million continues to be synonymous with Dickie Roepers swigging their Crème de menthes on their untaxed island getaways. It comes as no surprise that this week it has been revealed that the Panamanian government has brought in Bellwether Strategies, the firm that gave us the acceptable fa