Mon.Feb 11, 2019

Two Top Members Leave Facebook PR Team

Ronn Torossian

In-house PR for Facebook can be a lucrative gig. It’s also one of the toughest PR jobs in the tech sector, especially over the past year or so.

5 common misconceptions about public relations

PR Daily

Myths about PR—its practice and its practitioners—abound. Here’s a reality check, along with guidance about how to proceed and missteps to avoid. PR remains shrouded in myth.

How traditional PR has changed—and where we are today

Agility PR Solutions

Public relations has been no less affected by war, politics, technology and social change than any other industry. What makes it unique is that it’s the fine point where business, science, and raw human experience meet.

4 tips to sustain your career growth as a young PR pro

PR Daily

Once you’ve mastered the basics, what skills should take your focus? Here’s how to keep developing your career in the PR industry. Many in public relations demonstrate abilities right out of the gate through their media relations, social media, research, writing and other necessary skills.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Marketing professionals to be the most romantic on Valentine’s Day

Agility PR Solutions

The most romantic day of the year is upon us—a day to serenade the loved one in your life with love, laughter, hugs and gifts.

More Trending

The Domain Authority score will be updated on March 5th, 2019

The Resolution Blog

CoverageBook reports include a metric called Domain Authority. Domain Authority (or DA) is a calculation provided by 3rd party organisation Moz. It’s an indication of the influence of a website in search engines. The score is out of 100 with 100 being the most influential.

3 tactics to try instead of a newswire service

PR Daily

By most measures, releasing your company’s anniversary news via a service is a poor investment these days. Here are some techniques more suited to the modern media landscape. This article originally appeared on PR Daily in February of 2018.

How social media uniquely positions brands to mend today’s societal divisions

Agility PR Solutions

Whether watching the news, scrolling through social media or talking with friends, it has become overwhelmingly clear that our world is fraught with social and political strife.

Show off your media relations efforts

PR Daily

We want to see how you’ve successfully landed placements in magazines, digital publications and more. Enter PR Daily’s 2019 Media Relations Awards. Save $50 when you enter by the early-bird deadline on March 8. The post Show off your media relations efforts appeared first on PR Daily.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

These brands know the secret of loyalty—how does it work?

Agility PR Solutions

Loyalty is an increasingly important metric for brand communicators—and consumers are getting more fickle than ever. In fact, new research from brand and customer loyalty and engagement research consultancy Brand Keys finds that consumer expectations increase annually by 25 percent on average.

Twitterverse favors ads during Grammys over Super Bowl spots

PR Daily

The music awards show had many commercials featuring the industry’s biggest talents, and fans took notice. What does this ebullient response indicate about preferences in 2019? On a night dedicated to music, visuals—including emoji—grabbed a share of the spotlight.

#MediaMonday – Dr. Cacinda Maloney

HMA Public Relations

Today’s #MediaMonday comes to us from Dr. Cacinda Maloney of PointsandTravel.com, who is also a digital influencer, travel ambassador and columnist for Travelocity and #SuperCurator and […]. The post #MediaMonday – Dr. Cacinda Maloney appeared first on HMA Public Relations. Media Monday

When responding to allegations of racism, you’re already behind

PR Daily

Luxury brands are running afoul of consumers with products that inflame racial tensions, forcing quick apologies. How can you protect your business from similar mistakes? In today’s marketplace of ideas, if you put out a product that appears racist, you are going to “earn” some media.

7 E-Newsletters All Communicators Should Subscribe to

PRSay

Digital marketing expert Ann Handley doesn’t start her day checking emails, choosing instead to spend her time by writing a few pages in a notebook. “I I write for myself before I do anything else,” she says.

Digital Marketing and Storytelling Speaker Transforms Fables into Fortunes for Small Business and Nonprofits

wiredPRworks

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? You’re in the right place! Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. What if you could effortlessly.

How to measure blogging efforts

Axia PR

Blogging is a great way to attract visitors to your website and convert them into customers. It’s also great for SEO and positions your company as a thought-leader in its industry. How do you know your blogging efforts are working?

6 questions with Gabrielle Korn from NYLON Magazine

Muck Rack

6 questions with Gabrielle Korn from NYLON Magazine

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Journalists on the move – Week of February 11

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Associated Press: hires Alexandra Jaffe (@ajjaffe) as a Political Reporter in Iowa. New York Times: hires Zolan Kanno-Youngs (@KannoYoungs) as a D.C.-based based Correspondent covering homeland security and immigration […]. The post Journalists on the move – Week of February 11 appeared first on Agility PR Solutions. Media Moves

How High-Tech Brands Can Capitalize on Trends (Without Causing a Crisis)

TrendKite

Your high-tech brand can capitalize on trends. Here's what you need to know so you don't accidentally spark a crisis at the same time

How to Increase Media Engagement in Six Steps

Presspage

If PR professionals want to increase media engagement (and who doesn’t?), they have to do more than crank out basic press releases and send them to every journalist they can find.

Major Challenges in Marketing

5W PR

Every new year is a chance to reflect on the year gone by. Even if you’ve been in the business for years or if you just entered the marketing world, each year comes with new and fresh challenges to overcome and learn from. Tackling challenges is how we learn and grow. Here are some of the major challenges that marketers had to deal with in 2018: The role of influencers.

Don’t Go It Internally: 5 Reasons Your Business Should Team Up With a PR Agency

Tribe Builder Media

The scrap-heap of today’s globally competitive business space is littered with the remains of companies that provide quality products and services. Your business can be stronger and more efficient than the competition but it won’t matter if none of your potential clients know who you are or what you do. Making contacts is great, yet too many businesses still neglect the larger scope of marketing and PR, either because they lack time, expertise or technology, and often all three.

3 Steps to Effective Media Monitoring

5W PR

Effective public relations is not just about “getting” media attention. It’s about what you do with that attention and how you measure its effectiveness and profitability. Media monitoring is the practice of observing, cataloging, and assessing what’s in the media. Specifically, you want to know what “the media” is saying about your company or brand.

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Grammys Post-Show Insights – How Fan Favorites Fared

Zignal Labs

The post Grammys Post-Show Insights – How Fan Favorites Fared appeared first on Zignal Labs

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Little book for the big PR

Maxim Behar's Blog

Years of experience and knowledge passed… PR evolved so much and so much was written for it. I and my amazing team at M3 Communications Group, Inc. evolved so much indeed also.