Tue.May 03, 2022

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7 Qualities of Personal Branding That Define Crisis Management

Prowly

Crises come in all shapes and sizes, but we see three types of situations the most. First, there is the known crisis, where you know something terrible will happen and have some time to plan for it. Second, there is the unknown crisis, where something comes from nowhere and blindsides you. And third, there is […]. The post 7 Qualities of Personal Branding That Define Crisis Management appeared first on Prowly Magazine.

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Seven ideologies of public relations

Stephen Waddington

Public relations practice operates along a spectrum of theoretical ideologies from defensive to organisational conscience. There is no universal theory of public relations. Instead, various ideologies have developed over the last century or so, each attracting its own sphere of study and academic support. Understanding different public relations ideologies helps frame an organisation’s approach to practice and the management of its relationship with its stakeholders and the societal or public co

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Active Shooter Preparedness: A RepUs Blueprint & Training

Reputation Us

The FBI has reported an alarming and precipitous rise and heightened concern for active shooter incidents in the United States since 2000. In response to the alarming rate of incidents, RepUs has created its proprietary Active Shooter Preparedness training for organizations to prepare, manage and communicate effectively in response to such a horrific incident.

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Facebook Stats to Know

HMA Public Relations

With over 2.9 billion users, Facebook is an essential part of your social media strategy. Discover the best Facebook stats to know in today's post from Justin Liggin.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Meet the Team – Lauren Smith!

Prohibition

We’re back this month with another meet the team feature. For May, get to know all about our gym going, coffee addict Account Executive, Lauren! How long have you been at Prohibition? Just over 6 months now! What do you love most about your job? I love the people I work with – they completely make the job and keep you moving when the work gets demanding.

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Coffee with a Journalist: Tom Matsuda, The Block

OnePitch

Our guest on the podcast this week is Tom Matsuda , a fintech reporter at The Block. As a fintech reporter, Tom covers crypto wallets, Asia, and investments. Prior to The Block, Tom reported on neobanks, payment firms and blockchain startups for Sifted. During the episode, Tom shares about the constant array of crypto news he receives, what kind of information he wants to see in a pitch, his personal thoughts on exclusives, and more.

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How Hoffman Continues to Inspire My Post-Grad Career Trajectory

The Hoffman Agency

By Sophia Gilbert, Account Coordinator . As graduation approached, so did my anxiety about securing a job that fulfilled me. While the thought of propelling myself into the “real world” was thrilling, navigating post-graduation plans during a global pandemic wasn’t easy. It exacerbated feelings of uncertainty and pressure surrounding any decision-making.

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Boosting Search First Marketing Efforts

Ronn Torossian

According to recent reports, there are about three and a half billion Google searches being made every single day. In fact, over 80 percent of people who use it tend to use Google at least three times every day, and half of all product searches start with popular search engines. That means the way customers […]. The post Boosting Search First Marketing Efforts appeared first on.

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How can Netflix turn viewers back on?

Mark My Words

PRWeek It started out as a movie-streaming pioneer, but Netflix is experiencing a sharp decline in account holders for the first time in its history. Its share price has also plunged from $373 per share at the start of April to $193 yesterday. It is blaming everything from the war in Ukraine to people sharing passwords for its 200,000 subscriber dip in the first quarter of 2022, but more alarmingly it sheepishly predicts a loss of two million more users by July, despite gaining over four times t

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Spending on PR Software Growing Again, Study Finds

Sword and the Script

Annual spending on PR software grew 14.7% to approximately $5.5 billion in 2021 . Ask 10 people to define PR and you’ll get 10 different answers. Some of this is a matter of nurturing – where and how people “grow up” in PR – but some of it is the nature of PR. While many mistake PR with just “media relations” or worse with “press release” the fact is the function does overlap with many other activities in business.

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Change is the New Normal: How to Keep Up With it All as a Solo PR Pro

Solo PR Pro

Change is something you’re probably very familiar with as a small business owner. But the past few years have brought on a dizzying amount of pivoting, and it’s left most of us with a severe case of business whiplash. . Luckily, Chip Griffin, founder of Small Agency Growth Alliance , is here to be a guiding light during this season of change. How to weather the storm.

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