Ronn Torossian
JUNE 23, 2021
Through public relations companies can build and maintain a positive public reputation and image. At the core of public relations is effective communication through dialogue, which includes getting enough exposure to target audiences through social and media coverage. With the help of PR, businesses can level the playing field between themselves and bigger competitors.
Prowly
JUNE 23, 2021
In this fast-paced world we live in, news comes and goes incredibly quickly. There is an almost constant cycle of reports and stories, which means getting your news out there has never been more challenging. Every modern PR professional understands this struggle, which is why having a media list of relevant news journalists is essential […]. The post Top News Journalists – The 2021 List appeared first on Prowly Magazine.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Cision
JUNE 23, 2021
These obstacles could be getting in the way of your goals.
Presspage
JUNE 23, 2021
We work in an amazing field, but there are some tough challenges that communications departments face regularly. From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size. 1.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
PR for Anyone
JUNE 23, 2021
Niching Your Expertise. Do you show up as someone who is an expert in your industry? It’s important to position ourself as an expert in your industry. When someone Googles your industry, are you there? When someone Googles you, what do they see? Do they see interviews, media, articles featuring you as the expert? It’s time to separate from the crowd and be seen as the expert you are.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
PR for Anyone
JUNE 23, 2021
How to Be on TV Shows: Use your expertise and knowledge of what is happening in the news right now to pitch the perfect story. The media is covering the story right now anyway, add a new perspective or angle to an already trending story. Showing your expertise on that hot topic is a simple way to get yourself attention from the media. See how Patricia Mickus, travel agent, used her expertise in travel and current events (a hurricane) to land in the media.
PRSay
JUNE 23, 2021
Widespread migration to work-from-home arrangements over the last year to control the spread of COVID-19 left organizations more exposed than ever to virulent infections of a different sort: ransomware. According to Boston-based cybersecurity firm Recorded Future, U.S. companies faced 65,000 attacks during 2020, in which their computer systems and data were held hostage by cybercriminals.
Muck Rack
JUNE 23, 2021
New Muck Rack survey: How PR teams build relationships, measure success and leverage technology in 2021
Agility PR Solutions
JUNE 23, 2021
If you’re just starting out and not sure where to begin with building a solid business, then it can be a good idea to try new things to help your company move forward. Even the best of business owners may find themselves wanting to take steps to improve their business from time to time. If […]. The post 6 comms tips that will help you improve your business appeared first on Agility PR Solutions.
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
5W PR
JUNE 23, 2021
For companies that are just starting out, it’s an option to either work on PR efforts on their own, or work with a trusted PR professional. When working on their own, companies should start by asking themselves what the goal of their PR efforts is , what they should be doing to achieve that goal, and how to effectively reach their target audience. With all of this information put together, companies will be able to create more targeted PR efforts, and narrow down their list of media outlets and
Agility PR Solutions
JUNE 23, 2021
Both social media and search engines are ways that companies are able to promote content to a target audience, and both are considered to be inbound channels. However, both of these approaches are different from one another, and in fact, can be seen as opposites. Social media marketing is all about connecting with audiences, building […]. The post Social media and search engine marketing—divergent yet interconnected appeared first on Agility PR Solutions.
Presspage
JUNE 23, 2021
We work in an amazing field, but there are some tough challenges that communications departments face regularly. From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size. 1.
Culpwrit
JUNE 23, 2021
“Employment prospects in public relations look downright bullish, but job seekers should know that most employers have raised their expectations for PR talent.” By Ron Culp, Fellow PRSA Demand for business-savvy communicators is expected to continue rising in the post-pandemic era, recruiters and corporate executives say. Unlike in past economic downturns, during […].
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
HMA Public Relations
JUNE 23, 2021
We’re all going to make mistakes, whether in our personal lives or our professional lives. But when that happens, owning up to that mistake will go a long way. But what happens when the apology falls flat, isn’t sincere, isn’t believable?
MaccaPR
JUNE 23, 2021
What should every food & beverage marketer know now about product publicity, new digital tools and influencer marketing to drive sales in a post-pandemic marketplace? Here are five takeaways from the Maccabee PR agency’s recent Sharper Angle virtual event with two remarkable panelists – Leah Broeders, PR, Partnerships, Promotions and Licensing Associate Director of Post Consumer Brands and Johnna Rossbach, Senior Connected Marketing Manager with Pacific Foods. #1: Leaning into the Power of P
Axia PR
JUNE 23, 2021
COVID-19 has radically changed the habits of most journalists. With 94% of journalists stating that some, most, or all of their reporting has taken a COVID-19-related pivot, their work, habits and preferences have adjusted to the circumstances created by the pandemic.
NewsWhip
JUNE 23, 2021
JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. Building the bridge between infrastructure and data-driven media intelligence: Zach Silber and Kivvit. Watch webinar. Read transcript. GUESTS. Zach Silber, Chief Innovation Officer, Kivvit. Brett Lofgren. President & Chief Revenue Officer, NewsWhip. Topics. Infrastructure is a pillar of today’s society but it is also a major topic at the center of policy and public debate.
Advertisement
Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
PR Fuel
JUNE 23, 2021
Over 70% of journalists look for press releases as their primary source when looking for information about a brand. A well-written, relevant press release can help boost your brand. Unfortunately, many people don’t know how to properly write a press release. In fact, over 65% of journalists believe audience metrics have changed how they evaluate stories, too.
Expert insights. Personalized for you.
195 
Let's personalize your content