Ronn Torossian
JULY 2, 2025
Learn how to create effective visual content for social media with tips on storyboarding, vertical video, platform-specific formats, branding and measuring success. The post Launching A Visual-First Communications Campaign appeared first on.
Prowly
JULY 2, 2025
Your public relations strategy shouldn’t just “feel” effective—it should prove its value. In today’s data-driven world, understanding how to measure PR ROI is essential to link PR campaigns to real business results. PR ROI (Public Relations Return on Investment) shows how your public relations efforts are helping your business grow. You can measure it by looking at things like media mentions, website visitors, search engine rankings, and how much your brand stands out compared to others.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Stuart Bruce
JULY 2, 2025
AI is undoubtedly transformative, but defining what this really means requires navigating a sea of over-hyped reports commissioned to help companies selling AI products and … © Stuart Bruce - Hype-free, realistic research on AI benefits was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.
Reputation Us
JULY 2, 2025
Special RepBlog series authored by ReputationUs’s 2025 intern, Sydney Webb. Today’s political, social, and economic landscapes are unpredictable and ever-changing. As an industry dependent on public sentiment, changes in these landscapes are mirrored in public relations (PR). Therefore, today’s PR leaders must continue to grow alongside their audiences.
Speaker: Karen Swim, APR
Relevance is the currency of modern media relations—and personalization is how you earn it. In this new webinar with industry leader Karen Swim, APR, we'll explore proven strategies for precision targeting and crafting personalized pitches that resonate with journalists and build stronger relationships over time. You’ll also learn how to ensure your media lists are accurate and up to date, craft outreach that gets responses, and streamline your workflow without sacrificing quality.
Agility PR Solutions
JULY 2, 2025
I’ve attended and led hundreds of public relations creative meetings during my career in the propaganda business. I’ve heard brilliant ideas, good ideas, bad ideas, silly ideas and outlandish ideas. Most often missing during almost 100% of the sessions was the suggestion of a stunt, a technique that I have used with great success. Over […] The post July 4th is the perfect day for a patriotic PR stunt—strategic tips here first appeared on Agility PR Solutions.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
JULY 2, 2025
Automation is the new normal in the business realm. And so are PR campaigns, as they are crucial to business growth and optimization. But how can you run effective campaigns in this new normal? Enter the world of marketing automation to supercharge your firm’s PR team. Automation is a game-changer that streamlines PR workflow in […] The post Tips for using marketing automation to supercharge PR campaigns first appeared on Agility PR Solutions.
5W PR
JULY 2, 2025
LinkedIn stands as the premier platform for B2B marketing , with over 930 million members worldwide and 63 million decision-makers actively using the platform. For B2B companies, LinkedIn generates more than 50% of all social media traffic and 80% of B2B leads, making it an indispensable channel for business growth. The platform’s professional focus and sophisticated targeting capabilities create unique opportunities for companies to connect with decision-makers, build meaningful relations
PR Fuel
JULY 2, 2025
Your book is finally done. Months, maybe years, of typing, deleting, rewriting, doubting, and dreaming have brought you here. But while publishing might feel like the finish line, it’s really the start of the race. Attention is currency in today’s crowded market, and a press release is sti… Read more The post Why Your Book Launch Needs a Press Release (And How to Write One) appeared first on eReleases.
PR Daily
JULY 2, 2025
How to create stories that resonate with your audience. Storytelling draws people to your message. A story needs to be compelling enough to connect with your audience in a short period of time for them to commit it to memory and leave an impression. But sometimes the story is complex and needs a bit more finesse and strategy to achieve that memorable and lasting impression.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
PR Daily
JULY 2, 2025
We asked Arielle Patrick, CCO of Ariel Investments, a few questions in preparation for the upcoming Leadership Summit & Retreat on Sept. 17-19 in California. The post 3 questions with… appeared first on PR Daily.
PR Daily
JULY 2, 2025
Plus: Olipop’s PR kits for customers sold out in two minutes; Law360 journos must now use an AI tool for bias detection. It’s been a while since I stepped into JCPenney, one of the few major department stores in my smallish Texas town. Not because I’m not aware of them, but because when I think about shopping, the store doesn’t pop into my mind. For some time, JCPenney’s sales have been declining, with a particularly large drop between 2023 and 2024 when the store amassed a loss of $174 million.
Expert insights. Personalized for you.
195 
Let's personalize your content