Tue.Dec 01, 2020

8 tips to help demystify the creative process

PR Daily

Innovation isn’t magic, but the result of a careful process that will produce the best work, deadline after deadline. via GIPHY. Don Draper, the popular ad man from the TV show “Mad Men”, once gave this advice to his protégé, Peggy Olsen: “Peggy, just think about it deeply. Then forget it.

New Tech Tool Aims to Predict the Probability Your PR Pitch will Resonate with Reporters [PR Tech Sum]

Sword and the Script

“PRophet” says it has analyzed millions of stories from thousands of reporters to produce the probability of a journalist covering your story. There’s a recurring story in PR that goes like this: A long-time agency executive grows weary of expensive PR software that overpromises and underdelivers.

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5 tips for PR job seekers in a tough market

PR Daily

Even with the hardships created by the COVID-19 crisis there are still opportunities for communications pros to get started in a rewarding career. Have you ever wanted to work for a PR agency, but didn’t know quite what they were looking for or how to tailor your résumé to suit?

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How going against the grain can revolutionize your communications

Agility PR Solutions

As we progress into the final quarter of what has been a tumultuous year, tech marketers and communication professionals will have a few key issues weighing on their minds. After months of strategic pivots and sporadic news cycles, how can we continue separating our brand from the market?

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Fråga juristen: När ska motpartsnamn anges vid offentliggörande av insiderinformation?

Cision

I denna artikel skriver MCL:s jurist Olof Jönsson om viktiga principer att beakta avseende motpartnamn vid offentliggörande av insiderinformation enligt EU:s marknadsmissbruksförordning (MAR). Sverige Blogg

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More Trending

Fråga juristen: När ska motpartsnamn anges vid offentliggörande av insiderinformation?

Cision

I denna artikel skriver MCL:s jurist Olof Jönsson om viktiga principer att beakta avseende motpartnamn vid offentliggörande av insiderinformation enligt EU:s marknadsmissbruksförordning (MAR). Sverige Blogg

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Chat marketing & more: interview with Larry Kim, CEO of MobileMonkey

Awario

Larry Kim is the founder of WordStream, the world's top PPC marketing software company. He's also the CEO of MobileMonkey - a chatbot building platform for marketers that enables mobile messaging between businesses and customers via Facebook Messenger.

The Top 10 Storytelling Posts of 2020

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. What a weird year. Being the mug-is-half-full type, I believe 2021 will (eventually) bring us some semblance of normalcy.

What is community based marketing—and why is it crucial now?

Agility PR Solutions

With the vast majority of marketing communications transitioning online as a result of COVID-19, it has become even harder to cut through the noise. As competition increases through digital channels, the cost of customer acquisition is rising, too—particularly in B2B markets.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Don’t miss this Friday’s Workplace Wellness Awards entry deadline

PR Daily

Earn recognition for the work you and your organization do to prioritize employees’ mental, physical and professional wellbeing. Complete your entries by this Friday, Dec. The post Don’t miss this Friday’s Workplace Wellness Awards entry deadline appeared first on PR Daily. Ragan Awards

Decades of Copper Anvils – #HMATurns40

HMA Public Relations

Throughout the past 40 years, Team HMA has strived to give clients award-winning work. Today, we take a look back at the Copper Anvils and how they have changed through the years. The post Decades of Copper Anvils – #HMATurns40 appeared first on HMA Public Relations.

UK Media Moves including Metro.co.uk, The Face, MyLondon and more

Cision

Katy Clifton has joined Metro.co.uk as News Editor; Brooke McCord and Alex O’Brien have been promoted at The Face; Sam Truelove appointed Content Editor at MyLondon. Media Blog

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How to Plan a Promotional Event in the Age of Physical Distancing

Prowly

As companies around the world continue to feel the impacts of the COVID-19 pandemic, adapting your business model is key to long-term success and survival.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

BioArctic – börsens mest jämställda bolag 2020

Cision

Årets vinnare av Allbright-priset är forskningsbolaget BioArctic. Vi har intervjuat Gunilla Osswald, vd Bioarctic, om deras jämställdhetsarbete och hur det påverkar deras investerarrelationer. Sverige Blogg

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6 questions with Avital Andrews

Muck Rack

6 questions with Avital Andrews

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UK Media Moves including Metro.co.uk, The Face, MyLondon and more

Cision

Katy Clifton has joined Metro.co.uk as News Editor; Brooke McCord and Alex O’Brien have been promoted at The Face; Sam Truelove appointed Content Editor at MyLondon. Media Blog

Media 120

How to Tap Emotions for PR and Marketing Success

Glean.info Blog

Image by Pixaline from Pixabay. Don’t bother trying to reason with people. To persuade consumers, reach their emotions. An array of research concludes that emotions are paramount in forming opinions and making purchase decisions.

BioArctic – börsens mest jämställda bolag 2020

Cision

Årets vinnare av Allbright-priset är forskningsbolaget BioArctic. Vi har intervjuat Gunilla Osswald, vd Bioarctic, om deras jämställdsarbete och hur det påverkar deras investerarrelationer. Sverige Blogg

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The 8 Elements of a PR Plan, Plus What to Do Before and After Writing It

Solo PR Pro

PR has the power to help businesses and brands flourish in remarkable ways. But you already knew that, solo PR pro!). For professionals in charge of this growth, however, what does it take to develop and execute an effective PR plan to guarantee it will launch successfully?

State Farm and St. Jude embrace #GivingTuesday, McDonald’s offers free McRibs to fans who shave, and Starbucks gives free coffee to frontline workers

PR Daily

Also: Burger King racks up engagement with tweets tied to Utah monolith, Hawaii entices remote workers with free tickets, mobile wallet consumers spend more per purchase, and more. Hello, communicators: Social media is buzzing over the sudden removal of a mysterious monolith in Utah.

Building relationships with Peter Shankman | On Top of PR podcast

Axia PR

Learn how you can improve yourself and your relationship with the media and your customers with our guest, Peter Shankman. Guest: Our episode guest is Peter Shankman, entrepreneur, author, keynote speaker, Help A Reporter Out (HARO) founder, and Pelton enthusiast.

BioArctic – börsens mest jämställda bolag 2020

TrendKite

Årets vinnare av Allbright-priset är forskningsbolaget BioArctic. Vi har intervjuat Gunilla Osswald, vd Bioarctic, om deras jämställdsarbete och hur det påverkar deras investerarrelationer

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Learning about Sudoku

Doctor Spin

I decided to learn how to solve an advanced Sudoku puzzle. In 2019, I downloaded a Sudoku app to test if this kind of puzzle could be a relaxing pastime. I immediately wanted to learn more. Now, some 18 months later, I must confess that I’ve fallen pretty deep into the Sudoku rabbit hole.

Fråga juristen: När ska motpartsnamn anges vid offentliggörande av insiderinformation?

TrendKite

I denna artikel skriver MCL:s jurist Olof Jönsson om viktiga principer att beakta avseende motpartnamn vid offentliggörande av insiderinformation enligt EU:s marknadsmissbruksförordning (MAR

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BIM-used copyright: Dealing with emerging technologies in construction

Practical Law Construction

We have explored various topics as part of our intellectual property in construction series. To continue our discussion, we delve into some further thoughts on other common queries that we receive. In this article we will look at: Should a copyright licence be subject to the payment of fees?

UK Media Moves including Metro.co.uk, The Face, MyLondon and more

TrendKite

Katy Clifton has joined Metro.co.uk as News Editor; Brooke McCord and Alex O’Brien have been promoted at The Face; Sam Truelove appointed Content Editor at MyLondon

Media 62

The splinternet — mankind’s fight over the internet

Doctor Spin

Is the splinternet coming — or is it already upon us? The splinternet is the idea that the internet “splinters” into several different internets that aren’t connected to each other in any meaningful way.