Thu.Jul 27, 2017

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The Importance of Executive Brand Situational Awareness

Cision

From the vantage point of the C-Suite, we tend to assess our brand’s success based on financials. When money’s coming in, we’re happy. When it’s trickling in, we start asking for answers. But there’s one aspect of your business that I’d encourage you to pay more attention to — brand situational awareness. Why Leaders & Execs Need to Know How Their Brand is Perceived.

Brand 231
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Netzero Mohawk's new newsroom

Presspage

NetZeroMohawk is Canada’s largest net zero institutional building. A net zero building is a form of construction which reduces greenhouse emissions by using less fossil fuels. Mohawk College in Hamilton, Ontario is building the 96,000 square foot Joyce Centre for Partnership and Innovation in partnership with McCallumSather, B+H and EllisDon. The journey to build this construction can be followed step by step in their new newsroom which features social media sharing and will include regula

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Barokas PR Denver – Moving on Up

Barokas

“We sat and drank with the sun on our shoulders and felt like free men. Hell, we could have been tarring the roof of one of our own houses. We were the Lords of all Creation. As for Andy, he spent that break hunkered in the shade, a strange little smile on his face, watching us drink his beer…You could argue he’d done it to curry favor with the guards, or maybe make a few friends among us cons.

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Top 25 PR Influencers to Follow

Mindful Marketing

By Seedepth This month, our CEO & Founder, Christine Perkett , was named one of the Top 25 PR Influencers to Follow by IZEA. Congratulations! The list includes branding, PR and marketing experts we admire such as Sarah Evans, who is a digital correspondent for brands such as PayPal, Macy’s, and Walmart; digital analyst and author Brian Solis; publicist Lizzie Grubman and many more.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Barokas PR Denver – Moving on Up

Barokas

“We sat and drank with the sun on our shoulders and felt like free men. Hell, we could have been tarring the roof of one of our own houses. We were the Lords of all Creation. As for Andy, he spent that break hunkered in the shade, a strange little smile on his face, watching us drink his beer…You could argue he’d done it to curry favor with the guards, or maybe make a few friends among us cons.

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What’s in a Name?

HMA Public Relations

Time, Inc. recently announced that it is considering a name change as part of its re-branding effort. Senior executives say the move would be a marketing strategy “intended to reposition the publisher as a modern media company with growing digital and video ventures.”. The post What’s in a Name? appeared first on HMA Public Relations.

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