Fri.Nov 09, 2018

How You Sound Matters as Much as What You Say: 4 Voice Tips for #PR Pros

PR Expanded

A Guest Post by Jessica McClanahan, Graduate Student, American University, PR Expanded Blog Contest Winner.

Hotels 390

5 Enduring Functions of PR

Flack Me

Category: Flack Me Summary: Even amid turbulent, rapid pace of change, these PR essentials remain unchanged


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Marketing Tools to Measure Influencer Marketing Campaigns


Influencer marketing campaigns are making waves as a marketing strategy since it provides third party credibility and brand awareness to the right audiences. An influencer can enhance a brand’s visibility and social reach, usually beyond the capabilities of traditional media outlets.

Tools 85

5 tricks to help your content go viral

PR Daily

At the top of the wish list for any marketer posting content, whether a video, meme or blog, is for their content to be embraced. Like a virus, in your body or your computer, viral content spreads quickly and spontaneously.

Viral 170

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

5 PR Trends to Watch out for in 2019

Critical Mention

This year marked further evolution in PR and marketing, as data-driven insights became even more imperative for creating brand awareness and understanding audiences on social media. In 2019, analytics will continue to drive brand storytelling, control and promotion.

Trends 134

More Trending

Your company’s marketing strategy is missing something

Axia PR

And you won’t survive next year without it. Social influencers. They’re spreading like wildfire on social media and you should join the movement now. So, what is a social influencer?

8 reasons to invest in social media video

PR Daily

By 2019, video will be the prime mover behind 80 percent of global internet traffic. Whether it’s Facebook, Instagram, YouTube or Snapchat, video content is what your business needs to focus on moving forward.

Video 165

How to Interest Job Recruiters Who Scan Résumés for Just 7.4 Seconds


Despite an improved job market and increased competition for skilled workers, recruiters still skim resumes for superficial features such as layouts, job titles, text flows and keywords, says a new study from Ladders , a website for jobs that pay more than $100,000 per year.

Study 131

Google announces end of forced arbitration for sexual harassment claims

PR Daily

Google is following up on its promise to bring real change after demonstrators staged a worldwide protest. against some of its employment practices. Protesters had a list of demands, including an end to a common part of many employee contracts in tech: the arbitration clause.

Google 134

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Snowballs and fame

Mark My Words

The trouble is that generally there is a butterfly attention to fame and noteworthy issues these days. This causes issues for brands because ‘fame’ is a vital currency and how it is created, developed and sustained is the all important question. So what is fame?

Web 78

28 ‘good’ words derived from Greek and Latin

PR Daily

Let’s talk about something good. There are a variety of words for good things, based on ancient words for “good”: Latin bonus and Greek eu. Let’s take a look at them: Good words from Latin. In Rome, bonus was the Latin word for “good, noble, kind, honest, brave.”

6 Blogs Every PR Pro Should Read

Critical Mention

Blogs are an effective way for PR and marketing pros to get information quickly and easily. With so many blogs out there, the challenge becomes which ones to choose while you’re on your daily commute, coffee break or even at your desk. So we’ve done the research for you and listed our top six blogs that will keep you in the know! Edelman. EdelmanPR.

The real reason brands are still posting 30X a month on Facebook

Communications Conversations

Two years ago I wrote this post. The theory: Brands no longer need to post 20 times a week to drive results in social media marketing. Back in 2016, this was actually a somewhat progressive concept.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

The Power of Patience

HMA Public Relations

Patience sucks! That’s what I used to always think. The saying “Good things come to those who wait”… Why would I just sit there and wait […]. The post The Power of Patience appeared first on HMA Public Relations. HMA Public Relations grace flemer HMA Public Relations Blog patience Phoenix

The 5 most popular stories on PR Daily this week

PR Daily

Here are the five most widely read stories this week on PR Daily : 10 of the most nefarious words in the English language. Infographic: How to replicate Apple's marketing triumph. RyanAir fires crew over fake photo. 8 worst practices in international PR.