Sat.May 09, 2020

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Crenshaw Communications Wins 2014 Big Apple Award From PRSA

ImPRessions - Crenshaw Communications

(L-R: Dorothy Crenshaw, CEO; Marijane Funess, Media Relations Director; Henry Feintuch, PRSA-NY President). The Crenshaw team was proud to win the 2014 PRSA-NY Big Apple Award (Marketing Consumer Services: Financial Services) for our work with New Jersey-based McGraw-Hill Federal Credit Union. We earned the honor for our creative campaign that launched just before Valentine’s Day and urged consumers to “Break Up With Your Bank”and discover the advantages of credit unions.

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Lockdown letter: fraying at the edges

Stephen Waddington

The UK has reached lockdown fatigue. COVID-19 is exposing differences in values in society. We need an exit plan that enables us to co-exist with the virus. Week seven. This is my seventh letter recording life at this extraordinary time. The virus is exposing differences in values within families and friendship groups. I’ve spotted at least three arguments spilling out into social media feeds this week.

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Brand conversations during COVID-19

Stephen Waddington

COVID-19 has led to a massive upheaval in how organisations communicate. Here are some of my favourite examples from my network. Image credit: The Bigger Picture. Organisations typically have one of two responses to a crisis: they either go silent or they over communicate. You’ll have observed examples for yourself during the COVID-19 crisis. The best responses are rooted in listening, engaging and providing support to customers.

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