Ronn Torossian

NOVEMBER 14, 2022

Blogging is a great way for companies to engage their target audiences, generate more backlinks, and develop a more trusting relationship with the consumers. However, creating and distributing blog posts takes quite a bit of time so companies have to use it wisely. That’s because not only do companies have to create high quality, valuable […].

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Tools Marketing Consumer Blogging 195

PRSay

NOVEMBER 14, 2022

“Dream big, move fast and keep on working.” These were Oscar-winning actress, author and activist Marlee Matlin’s opening words when talking about facing challenges and finding success. Matlin — who is also an Ambassador for Disability Rights for the ACLU — used sign language throughout her presentation alongside her longtime translator Jack Jason at today’s General Session of ICON 2022 in Grapevine, Texas.

Film 177

Film Local Education Interviews 177

Agility PR Solutions

NOVEMBER 14, 2022

From predicting future purchases to customer churn, marketers have strategized around the criticality of consumer data insights for years—but the reality is that more than four out of five marketing execs report difficulty in making data-driven decisions despite all of the consumer data at their disposal, according to a new study from predictive analytics firm Pecan […].

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Data Marketing Analytics Study 156

Konnect Agency

NOVEMBER 14, 2022

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. An influencer marketing agency can help brands understand current trends and how they should be incorporating these trends into their influencer marketing strategies to drive success and accomplish goals.

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Video Agency Strategy Marketing 98

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

NOVEMBER 14, 2022

As a business owner, you know that positive PR can make a big difference in your bottom line. But what are the best ways to create and maintain a good reputation? Here are four PR strategies that every business should use: 1. Keep your customers happy This one is obvious, but it bears repeating. Your […]. The post 4 strategies every business should use for positive PR appeared first on Agility PR Solutions.

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Strategy Reputation Publicity 148

Agility PR Solutions

NOVEMBER 14, 2022

We can’t predict the future, no matter how hard we try. Sometimes, events happen with absolutely no warning and shake companies to their very foundations. In times like these, it’s important to be ready for anything. So how can you prepare yourself for anything that may come your way? A crisis plan can get you […]. The post 6 crucial components of your 2023 crisis plan appeared first on Agility PR Solutions.

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Crisis Company Publicity 100

Landis PR

NOVEMBER 14, 2022

Photo courtesy of Pexels. NOTE: This is a reposted blog by our Public Relations Global Network Party RumboCierto. For the original blog, please visit here. A recommended approach that tackles our new realities can be summarized in seven simple steps and tactics: Be empathetic: PR pros can no longer put together a communications plan considering only what companies want to communicate but also what the public wants to hear.

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Communications How To Local Survey 98

Agility PR Solutions

NOVEMBER 14, 2022

The pandemic prevented consumers from participating in traditional Black Friday shopping the last few years, and retailers relied on omnichannel shopping experiences like curbside pickup and same-day delivery that consumers are now accustomed to. But this year, brands have an opportunity to draw those customers to stores by incorporating experiential features into stores, new research […].

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Retail Consumer Brand Branding 78

HMA Public Relations

NOVEMBER 14, 2022

Happy #MediaMonday! Our latest feature comes to us from Christina Silvestri, editor-in-chief of AZ Foothills. Meet Christina and find out how she became a part of Arizona's longest-running luxury lifestyle media brand in this post.

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Meeting Brand Branding Media 83

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. I work with a team of editors, analysts and contributors reporting on a wide range of vehicle news, test drives and dealer and industry news. In my industry analyst role, I’m studying the latest in advanced propulsion with a focus on efficiency and performance advancements in internal-combustion engines and e

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Automotive Engineering System Media 80

Axia PR

NOVEMBER 14, 2022

Positivity is an important element for success in the world of public relations. Public relations is a very stressful job, whether you’re a PR practitioner or someone in a company that works with a PR firm or team.

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How To Publicity Company Crisis Communications 62

Practical Law Construction

NOVEMBER 14, 2022

In Episode 16 of The Construction Briefing , Michelle Rousell and Yassir Mahmood from Practical Law Construction consider three judgments dealing with termination: Manor Co-Living Ltd v RY Construction Ltd [2022] EWHC 2715 (TCC). Thomas Barnes & Sons Plc v Blackburn with Darwen Borough Council [2022] EWHC 2598 (TCC). Optimares SpA v Qatar Airways Group QCSC [2022] EWHC 2461 (Comm).

Construction 59

Construction Survey Google Groups 59

Ethical Voices

NOVEMBER 14, 2022

Thank you! Thank you! Thank you! I just need to say thank you to the more than 150 public relations executives that have shared their ethics challenges and advice with me over the past 3+ years. Thanks to my family for their patience and support, and Judy DeRango Wicks, APR, Fellow, PRSA and David Close for their mentorship. My Ethical Voices: Practicing Public Relations with Integrity book launched a month early.

Ethics 52

Ethics Print Publicity Education 52

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

The Proactive Report

NOVEMBER 14, 2022

Download the full PDF version of the infographic here . 2023 is right around the corner. A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. The current economic climate has been tough and financial experts warn of a recession in 2023. The Conference Board predicts a 96 percent likelihood of a recession in the US within the next 12 months, based on their probability model.

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Digital PR Marketing Infographics Video 264

Maxim Behar

NOVEMBER 14, 2022

It was almost midnight, we were finishing our dinner in a small restaurant near the ring road, very fashionable at that time, in the end of the 90s in Sofia, when good restaurants were no more than the fingers of my hand. A tired singer was trying to perform a song by Ella Fitzgerald in the little garden and it wasn't working. We were about to leave when a rather massive dog looking more like a stray turned around our table and I heard someone calling him to come back in Polish.

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Hotels Ethics Meeting Fashion 59