Ronn Torossian
MAY 26, 2021
At the mention of public relations, the first thing that comes to some minds is maintaining a brand’s image. To others, it means building relations, especially with customers or potential investors. However, as much as this is a large part of what public relations entails, it is also much more than that. The increase […]. The post Five Things Everyone Should Know About Public Relations appeared first on.
PRSay
MAY 26, 2021
Particularly after a year of deep divisions in society, “Understanding different groups and cultures benefits us all,” Cheryll Ocampo Forsatz said. Building coalitions “means creating understanding and relationships” with “other groups who are facing the same concerns and issues we are.”. Ocampo Forsatz, vice president of corporate communications and public relations in the Parsippany, N.J. office of Ferrero USA , a global confectionary company, was a panelist on PRSA’s May 19 Diverse Dialogues
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Stephen Waddington
MAY 26, 2021
COVID-19 has seen an explosion of new PR agencies. A new Wadds Inc. report explores what’s driven this burst of entrepreneurial activity. It’s a hugely optimistic and powerful legacy from an awful period of time. More than 50 new PR agencies have been founded in the UK during the COVID-19 pandemic according to a report published today by Wadds Inc. It provides insights into the market and clear direction and inspiration for anyone thinking of starting their own agency.
Agility PR Solutions
MAY 26, 2021
Few things are better for effective pitch planning than hearing what journalists actually want to hear about, and a new journalist survey from entrepreneur PR network PRontheGO offers some tasty tidbits for outreach—as well as some of the practices that make up some of the worst pitches they’ve gotten. The network’s newly released global survey […].
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
5W PR
MAY 26, 2021
Whether big or small, every company or organization needs public relations to create an exciting relationship with the public. Public relations is a crucial aspect of business, but many only have a vague idea of it and its advantages. With business models changing to online, it’s high time that companies invested in public relations strategies which create and maintain their reputations.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
HMA Public Relations
MAY 26, 2021
Social media presents both benefits and pitfalls for businesses. Find out how to avoid risk and engage with your audience successfully on this week's Copper State of Mind podcast.
Agility PR Solutions
MAY 26, 2021
There has been a significant increase in agile adoption among marketers as a way of handling the fast pace of digital marketing work and the increasing volatility exacerbated by the global pandemic, new research from agile marketing consulting, training, and coaching organization AgileSherpas, in partnership with Forrester Research, reveals. The 4th Annual State of Agile […].
PR in High Definition
MAY 26, 2021
It’s official: we can hug our friends and family! I personally am so happy to be able to show the ones I love how much I care for and appreciate them. But when it comes to businesses showing appreciation for the customers that have stood by them during these difficult times, everything is still having to be done at a distance and rather differently than before.
Agility PR Solutions
MAY 26, 2021
According to Edelman’s 2021 Trust Barometer, business has emerged from the past year’s tumult as our most trusted institution—considered more credible than the media by the American public. In fact, fewer than half of all Americans acknowledge any kind of trust in mainstream media, and 56 percent of Americans believe that “[j]ournalists and reporters are purposely […].
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
PR in High Definition
MAY 26, 2021
Summer is around the corner, and much of the goings-on in the tech space gives us that warm and comforting feeling. There’s innovation, there’s growth, there are moves in the right direction which are responding to societal needs. It’s very exciting! Here’s the roundup of the main stories. The UK tech industry has grown tenfold in the past decade. In fact, London leads in Europe and is picking up the pace on Silicon Valley.
Practical Law Construction
MAY 26, 2021
Is it just me who has seen a lot of disputes regarding wrongful termination since the beginning of the COVID-19 pandemic? A large proportion of those disputes have concerned whether a party has terminated in accordance with the provisions in a JCT contract. While parties frequently attempt to exercise termination provisions under JCT contracts, very few seem to do so effectively.
PR in High Definition
MAY 26, 2021
With so much innovation coming from today’s tech firms, the number of major announcements they’re making on a regular basis has skyrocketed. Nowadays, companies aren’t relying solely on the media to get their news out into the world. They can use their owned channels and upload an announcement to their website and social feeds in a matter of minutes.
PR Fuel
MAY 26, 2021
Are you struggling to reach your target audience? Without a strong digital marketing strategy, it’s difficult to stand out from the crowd. With digital press releases, you can generate awareness and increase your online exposure. Posting press releases online could give your business the advantage it needs. You can establish your credibility and educate your target audience.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
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