Mon.May 10, 2021

Technology News Releases: Can you get them noticed? Data says ‘yes.’


What makes a technology news release stand out in a sea of tech news? To find out, we partnered with Business Wire to analyze, measure and explore how news releases drive earned and syndicated media, along with social media engagement.

Why is Blogging Important in 2021?

Ronn Torossian

It is safe to say that social media marketing is currently one of the most recommended ways of marketing a business. The use of blogs has been one of the most used methods of social media marketing.


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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

Selecting the right journalist for a given piece of news is a vital skill for any PR team. It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach.

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How to say ‘no’ to a project gracefully

PR Daily

Sometimes a potential partnership isn’t a fit with your schedule and other responsibilities. Here’s how to let people down gently and preserve relationships. via GIPHY.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

CX pros want to invest in proactive messaging—what’s holding them back?

Agility PR Solutions

Even though 91 percent of consumers are loyal to brands that provide personalized experiences across the customer journey, nearly half (48 percent) of brands in a new survey say keeping experiences consistent and personalized across platforms, channels and devices is a challenge.

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More Trending

3 top PR strategies for the most effective media coverage

Agility PR Solutions

Through public relations, companies are able to build and then maintain a positive image with the public. At the heart of PR is effective communication and dialogue with both sides.

5 things I learned from engineering an internal comms turnaround during a pandemic

PR Daily

Get practical guidance, ideas and takeaways from a top-level pro who’s shepherding her organization through a period of profound transformation. There’s on-the-job learning—and then there’s on-the-job enlightenment.

Class of 2021: Time to Reflect, Plan and Thank Those Who Helped You Along the Way


My alma mater held its 2021 Commencement over the weekend and I had a special reason to watch.

Dartmouth College responds to surveillance allegations, working moms struggle with remote well-being, and Netflix, Amazon seek distance from Golden Globes

PR Daily

Also: Brands share sensitive Mother’s Day messaging, Instagram adds live captions to Stories, and Google Play adds transparency features.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

How PR pros can defend against allegations of misinformation

Muck Rack

How PR pros can defend against allegations of misinformation


Examining COVID’s leadership preparedness challenges, stakeholder shifts—what lies ahead?

Agility PR Solutions

As it has for everyone else, the COVID experience has been catastrophic for business leaders and decision makers, but also an opportunity to learn more about their ability to adapt and manage key relationships.

Fråga juristen: Insiderinformation och offentliggörande av motparts namn


I vilken utsträckning behöver noterade bolag återge motpartnamn i sin informationsgivning enligt EU:s marknadsmissbruksförordning (MAR). Sverige Blogg


Health & hygiene ranks weak in brand intimacy during COVID

Agility PR Solutions

Even though the health & hygiene industry has increased its performance from a year ago, largely due to the increased demands for germ-killing products during the pandemic, it still ranked eighth out of the 10 industries studied in MBLM’s Brand Intimacy COVID Study, an analysis of brands based on emotional connections during the pandemic.

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How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

#MediaMonday – Brent Ruffner

HMA Public Relations

Today’s #MediaMonday is introducing us to Brent Ruffner, the Anthem reporter for Independent Newspapers. Learn more about him! Odd and Ends Anthem Indpendent Brent Ruffner Independent Newsmedia

Fråga juristen: Insiderinformation och offentliggörande av motparts namn


I vilken utsträckning behöver noterade bolag återge motpartnamn i sin informationsgivning enligt EU:s marknadsmissbruksförordning (MAR


The Importance of Data in Public Relations


Public relations (PR) is ideally about how you manage and disseminate data between point X and the public. Public relation professionals utilize data and facts to influence public perception about an individual, company, or brand.

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Fråga juristen: Insiderinformation och offentliggörande av motparts namn


I vilken utsträckning behöver noterade bolag återge motpartnamn i sin informationsgivning enligt EU:s marknadsmissbruksförordning (MAR


Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

Exploring the Transformative Powers of Artificial Intelligence for Communicators


On June 9, Eric Koefoot, president and CEO of media analysis firm PublicRelay , is hosting a Case in Point for PRSA titled “Catching the AI Wave in Communications.”

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Good Intentions Won’t Protect You

Reputation Specialist Michael Toebe

Cartoonist Garry Trudeau. Someone’s sensitivity and good intentions, communicating from their best morality, with the compass pointing in what they believe to be the “right” direction might not prove protective to reputation and could very well invite a firestorm of criticism. How does this happen?

15 Steps To Successful Press Release Writing

Landis PR

Photo courtesy of Pexels. By David Landis and Andie Davis, LCI. Ah, yes, the press release. A public relations professional’s bread and butter. Every public relations practitioner has experience writing press releases, but how many fall into the trap of being a bit too formulaic?

Types of PR paper

Doctor Spin

I have to share xkdc’s Types of PR paper for, you know, reasons. I’m sooo guilty of all of these. It’s funny because it’s true , you know? I’ve certainly written about all of these topics more than once.

Maxim Behar for Seychelles NATION newspaper: Well-controlled risk is bringing to Seychelles only benefits

Maxim Behar

Squirrels are rats with better PR

Doctor Spin

“A squirrel is just a rat with better PR.” ” We all know the classical saying in public relations. All hail Buzzfeed’s Nathan W. Pyle for making an awesome comic strip out of it. Hey Mr. Rat, please get in touch and I’m sure that we can work something out.