The Resolution Blog

MARCH 22, 2021

CoverageBook does not discover mentions for you. That’s not the job we do. You collect and handpick the URLs of your mentions you want to showcase. Paste these URLs into CoverageBook and we’ll get busy collecting data + images. So if we don’t how do you collect the URLs in the first place?! The answer […]. The post The best free and paid media monitoring tools for PR coverage appeared first on PR Resolution — by CoverageBook.

Tools 245

Tools Media Data Blogging 245

Onclusive

MARCH 22, 2021

Onclusive & Business Wire Team Up to Identify Characteristics of a Winning News Release In a first-of-its-kind research study in 2020, we analyzed press releases across two dozen industries to better understand syndicated pick-up, social media engagement, and editorial coverage. The findings suggested the best days and times to distribute those releases, how broadly they should be distributed, and in what format the releases should be sent.

Technology 195

Technology Industry Healthcare Social Media 195

Ronn Torossian

MARCH 22, 2021

The social media giant with over 2 billion active users is one of the biggest places where marketers can attract people’s attention to companies. Brands that are looking to achieve a lot of success should be looking into mastering Facebook marketing because it’s one of the biggest places where audiences connect with both big and […]. The post Facebook Marketing Tips appeared first on.

Facebook 195

Facebook Marketing Social Media Company 195

Agility PR Solutions

MARCH 22, 2021

Despite—or maybe because of—its many challenges, 2020 heightened the need for communications services, perhaps for good, finds new research from global communications network IPREX about the lessons of last year and implications for 2021 for the independent PR and marketing industry, based on inputs from its offices around the world. “While the impacts of the […].

Industry 130

Industry Communications Marketing Publicity 130

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Awario

MARCH 22, 2021

How to get leads from LinkedIn? Try to use organic video marketing for lead generation on LinkedIn. Read this article to know where to start your first LinkedIn lead generation campaign.

LinkedIn 126

LinkedIn Video Marketing How To 126

Agility PR Solutions

MARCH 22, 2021

2020 turned many things upside down–from the mundane rhythm of our day-to-day lives to the larger shift in how individuals interact with, evaluate, and engage with brands. But as social justice conversations broke out online, many organizations were confronted with past failures, bringing about calls for greater transparency and accountability.

Reputation 105

Reputation Strategy Brand Branding 105

Contently - Strategy

MARCH 22, 2021

Last Thursday, the NFL announced a $113 billion TV deal with its broadcast partners—an insane haul that cemented the NFL as the most coveted entertainment property on earth. As it was announced, I couldn’t help but be reminded of the greatest television steal of all time—and the incredible innovations it introduced. Our story starts in 1993. The Fox News propaganda machine was still just a twinkle in Rupert Murdoch’s eyes.

Television 104

Television Content Marketing Sports Marketing 104

Agility PR Solutions

MARCH 22, 2021

Over the last couple of decades, media—and with it, public relations—has both gone through monumental shifts and changes due to the ongoing evolution of the digital age. Both traditional and digital media have a lot of benefits in public relations and have their own ways of reaching audiences. Differences With traditional media and PR, there […].

Media 100

Media Publicity 100

5W PR

MARCH 22, 2021

One of the most important things that marketers can do is to develop a clear understanding of the company’s target audience because this information is what established all the other elements of a social media marketing strategy. Defining a target audience means identifying and understanding the company’s niche, and then dominating that part of the market.

Analytics 88

Analytics Social Media Tools Data 88

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Agility PR Solutions

MARCH 22, 2021

Artificial intelligence transforms many sectors and facilitates the work of professionals working in hundreds of different occupations. However, when we think about AI, public relations is not the very first discipline that comes to mind. And that got us wondering; how can AI be applied in the PR sector? As it turns out, you should […]. The post How can you apply AI for more effective public relations?

Publicity 86

Publicity 86

Stephen Waddington

MARCH 22, 2021

The March edition of WaddsCon promises to be another fast paced event with four inspiring speakers and a lively audience. WaddsCon is a monthly conference where four people present on a contemporary area of media, marketing, or public relations. Its goal is to provide a platform for original contributors to cover a diverse range of topics. It is high energy, fast paced and fun.

Energy 78

Energy SEO Conference Twitter 78

HMA Public Relations

MARCH 22, 2021

Today’s #MediaMonday comes to us from Brooke Hoover, one-third of The Tim, Ben and Brooke Show heard every weekday morning on 102.5 KNIX in Phoenix. Click the link to learn more about Brooke!

Media 80

Media 80

Bianchi Biz Blog

MARCH 22, 2021

I am the finance and technology reporter at Crain’s Detroit Business , covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. Can you tell us what types of stories, trends or issues are on your radar now? The mortgage lenders had an insane year and all went public, so much of that has been dominating coverage.

Technology 75

Technology Report Meeting Financial 75

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

Inbound PR

MARCH 22, 2021

Lately, quite a few people from my network reached out to seek my advice on getting a job in tech, given my close to 5 years at HubSpot and now almost 2 at Cisco and the fact that I started my career in a very different area - PR. Tech and IT are hot industries right now especially with the whole Coronavirus situation that's pushing us to 100% work remotely.

Engineering 62

Engineering How To Company Industry 62

Axia PR

MARCH 22, 2021

Instagram is one of the most effective social media platforms that are growing continuously in terms of popularity. It’s a photo-sharing and mobile-only social media platform, where many companies and brands are utilizing the importance of SEO to push the messaging of their brand. If you want to apply social marketing through Instagram, you must know how to upload attractive photos with relevant hashtags and mind-blowing text descriptions.

Instagram 62

Instagram SEO Marketing Mobile 62

Mark My Words

MARCH 22, 2021

The Mirror An industry expert has predicted Piers Morgan will return “turbocharged” with a new TV show and more columns after quitting Good Morning Britain. Piers, 55, sensationally walked away from the show earlier this month after a row over his coverage of Meghan Markle’s inteview with Oprah Winfrey. He has since insisted the parting was amicable and he’s going into a “temporary hibernation” Speculation has been rife over what Piers will do next, and PR exp

Writing 60

Writing Twitter Industry 60

Landis PR

MARCH 22, 2021

Photo courtesy of iQoncept from Shutterstock. By Brianne Miller, LCI. You can’t swing a unicorn these days without bumping into a SPAC conversation (sorry, bad Silicon Valley joke). In days of yore (pre-COVID), the technology PR world would hum with conversations about IPOs, vesting schedules and year-long plans for going public. Like everything else, things are different today.

Communications 52

Communications Technology Company Examples 52

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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

Publicity

PRSay

MARCH 22, 2021

According to Stop AAPI Hate , reports of discrimination against Asian-Americans and American Pacific Islander communities have risen during the COVID-19 pandemic. The coalition of community-based organizations, activists and researchers at San Francisco State University says that, since March 19, 2020, it has received at least 3,795 firsthand complaints of racial incidents against Asian-American and American Pacific Islander communities — the latter of which includes people whose origins are in

Community 197

Community Report Agency Study 197

NewsWhip

MARCH 22, 2021

One of the key aspects of social media for media companies is understanding their strengths for engaging with audiences on different platforms. In this article we’re going to look back at 2021 for three different publishers, and see how they fared on the web, Instagram, and Facebook. . The media outlets we’re going to look at are all traditionally famous print ones, as opposed to cable news which produces native videos on social media with a very different strategy in mind.

Web 97

Web Instagram Facebook Media 97