Cision

FEBRUARY 11, 2021

Voice search can't be ignored. Here are 5 tips to optimize your digital content to compete in search and increase organic traffic.

Blogging 424

Blogging Media 424

Business Wire

FEBRUARY 11, 2021

While speaking with a friend who is in the process of applying to law school, the topic of the lack of minorities in this particular school came up during a conversation with an admissions officer. When prompting the admissions officer to delve into some of the ways they’re increasing their diversity and reasons why their program has traditionally lacked diversity in the past, the response was, “if I’m being honest, we just don’t get the applicants.”.

Blogging 327

Blogging Publicity 327

Onclusive

FEBRUARY 11, 2021

Communications challenges can halt PR founders before they get started. We recently collaborated on an in-depth whitepaper produced by Business Wire. Titled “Startup PR: How to get lift-off for your launch”, the paper addresses some of the challenges that startup PR professionals can encounter. A little planning and proper strategy can go a long way toward developing an effective PR strategy.

How To 221

How To Media Training Storytelling Financial 221

Ronn Torossian

FEBRUARY 11, 2021

In January 2020, more than half the world’s population was using social media, according to data from Statista. That’s 3.8 billion users out of a total of 7 billion people! For the same period and in the U.S. alone, 79% of Americans had a social media profile. What began as a way for friends and […]. The post Selling on Social Media appeared first on.

Social Media 195

Social Media Media Data Agency 195

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Agility PR Solutions

FEBRUARY 11, 2021

The outbreak of the coronavirus pandemic has forever changed public relations, especially when it relates to travel. While the virus has certainly devastated tourism worldwide, it has also opened the door to more responsible messaging and more creative content. Here are five ways in which COVID-19 has transformed PR, for the better. The importance of […].

Tourism 172

Tourism Travel Creativity Publicity 172

Agility PR Solutions

FEBRUARY 11, 2021

To no one’s surprise, social media use has reached an all-time high since the pandemic’s onset. While the world faced unprecedented changes, engagement increased by 61 percent, according to Kantar. As people spend more time at home, social media is the predominant avenue to reach consumers with captivating content in real-time to drive behavior.

Marketing 161

Marketing Social Media Consumer Media 161

Muck Rack

FEBRUARY 11, 2021

Media pitch coach: The art of finding and shaping the story

Pitching 195

Pitching Media 195

Awario

FEBRUARY 11, 2021

For some companies, the holiday season ends at New Years. They pack away pumpkin candies, Christmas trees, Santa Clauses, breath in, breath out, and get back to normal, everyday marketing. The closer it gets to February 14th, another great commercialised holiday, the more they feel like they’re missing out. But for one reason or another, these brands can’t simply paint their store pink, give out candies, or start selling jewellery out of nowhere.

Examples 114

Examples Brand Branding Company 114

Agility PR Solutions

FEBRUARY 11, 2021

It’s not like data privacy wasn’t a big issue in the old world, but in the age of COVID, with the quick shift to remote work and the need to access people’s health info, it’s never been more front-and-center on consumers’ minds—which is why it must be front-and-center on the strategic agendas for brands and […]. The post Privacy comes of age during COVID: PR and infrastructural lessons from rapid consumer shift appeared first on Agility PR Solutions.

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Privacy Consumer Data Brand 78

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

Awario

FEBRUARY 11, 2021

For some companies, the holiday season ends at New Years. They pack away pumpkin candies, Christmas trees, Santa Clauses, breath in, breath out, and get back to normal, everyday marketing. The closer it gets to February 14th, another great commercialised holiday, the more they feel like they’re missing out. But for one reason or another, these brands can’t simply paint their store pink, give out candies, or start selling jewellery out of nowhere.

Examples 88

Examples Brand Branding Company 88

Prohibition

FEBRUARY 11, 2021

Comments by Chris Norton, Managing Director of leading insight lead communications agency, Prohibition. We’re willing to hedge our bets and say that your B2B marketing strategy didn’t exactly take off as you’d hoped last year…. You’re not alone. Just as we were all in the midst of implementing grand new visions for our 2020 marketing output, activity was dramatically placed on halt and despite not knowing it at the time, we waved a final goodbye to annual marketing plans in favour of something a

B2B 62

B2B Strategy Marketing How To 62

HMA Public Relations

FEBRUARY 11, 2021

The PR community is all a-flutter about Flack, currently running on Amazon Prime. The show focuses on Robyn, an American publicist working for a cutthroat London PR company that represents troubled celebrities. And while she’s helping cover-up her clients’, shall we say, “misdeeds,” she is doing drugs, drinking and sleeping with her clients. Don’t get […].

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Community Company 53

Konnect Agency

FEBRUARY 11, 2021

Working from home is an art form. Throw in a pandemic, political madness, a childcare shortage and a down economy, and working from home is like asking a toddler to match the talents of Michelangelo. All joking aside, at Konnect we are nearly a full year into working exclusively from home and the adjustment has taught us a couple of things about ourselves both personally and professionally.

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Video Meeting Privacy Technology 52

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

Consumer

The Hoffman Agency

FEBRUARY 11, 2021

By Hibo Abtidon, Account Coordinator . In October, the Hoffman team started taking a “Wellness Hour” once a week, as a means for prioritizing mental health and ensuring everyone had time built into their work week to clear their head. The hour has no restrictions other than emails and IMs going on pause, as a means for respecting the break for all. Here’s how some of our Hoffmanites are spending their wellness hour: Dakota Floyd.

Exercises 41

Exercises Training Video Blogging 41

Prohibition

FEBRUARY 11, 2021

That’s right PR and social fans, 2021 is the year we kickstart a new blog series that looks at a monthly round up of all the goings on in the Prohibition team – and a little bit of what’s going on in the world too, we can’t escape it. This year may not have started off as we’d dreamed it would, with the events of the last 12 months still looming over us, but that doesn’t mean we can’t celebrate internal achievements and enjoy a few memes along the way.

Blogging 62

Blogging Transportation Internal International 62