Tue.May 09, 2017

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Find your Story; Build your Brand!

ReimaginePR

If you’ve struggled to find your story, this is the workshop for you! When: May 16 from 6:30 to 8pm. Where: Verity, 111d Queen Street East, in Toronto. Cost: $20!!!!!! It’s more than 90 per cent off of the usual cost. How: You can purchase at Eventbrite : [link]. Why: Why so inexpensive? We’re discounting this event because we’re filming t to promote our online classes.

Brand 136
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#FuturePRoof podcast: an afternoon snifter

Stephen Waddington

Fake news, social media speculation, the Croatian Public Relations Association conference and support for students, are all among the topics discussed on the latest #FuturePRoof podcast. Sarah Hall and I recorded a new edition of the #FuturePRoof podcast at the end of last week. Here’s what you’ll learn. Ditch the lazy fake news tag. Fake news has become a catch all term for any ethical issue that impacts the media or public relations.

Ethics 108
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In A Crisis PR Situation, Be Sure To Address All FOUR Audiences

The Stalwart Blog

Thoughts of a Crisis PR situation, like the one United embroiled themselves in with reckless abandon, usually bring about images of a company spokesperson or CEO nervously standing in front of a sea of cameras, microphones and reporters trying to convey their side of a very uncomfortable situation. Fair enough, but if all an organization does in dealing with a massive stink bomb like this is press relations, their problems will more than likely get even worse.

Crisis 90
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9 Little Stories from a One Time Public Relations Gig with the Ringling Bros. and Barnum & Bailey Circus

Sword and the Script

The month of May will see a sunset on an iconic American performance in the Ringling Bros. and Barnum & Bailey Circus. Like many in the middle , I have mixed feelings around the circumstances of its demise. It does seem to me as if a small piece of tradition will be lost forever. As a kid, my parents took me to the show, and I still remember the branded whiz-bang flashlight they purchase for me – a rare indulgence.

Radio 84
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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How to Turn Your Media Angle into a Content Marketing Strategy

Stern + Associates

With trust in the media sinking, many PR professionals are shifting or extending the focus of their communications strategy from media relations to content marketing. While this adjustment means changing. The post How to Turn Your Media Angle into a Content Marketing Strategy appeared first on Stern Strategy Group.

More Trending

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TEST for speed College Grads, Time to Break the Rules When It Comes to Your Resume and Cover Letter

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Millions of college students are about to graduate and strike out in the real world, some with shiny apples in hand. Given that the number college grads far exceeds the available entry-level jobs, finding that first gig can feel like the search for a donut at Deepak Chopra retreat.

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Becoming Top of Mind Starts With Trust—Here Are 3 Ways to Build It

PR 20/20

The following is a guest post by John Hall. John Hall. ( @johnhall ) is the CEO of. Influence & Co. , a keynote speaker, and the author of ". Top of Mind." You can book John to speak. here. If I asked you to close your eyes and picture the two people you trust most in the whole world, who would you see? I see my wife and my mother. Years of offering wise counsel, challenging me to grow, and teaching me something new have fostered an incredible bond of trust and respect between us.

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7 tips for developing your key messages

Axia PR

Enhance customer relationships and control communications with key messages for your company. Suppose you find yourself in an elevator with an important stakeholder in your industry or city. Surprisingly, he notices your company logo on something you’re carrying and asks you to tell him about your company. What will you say? If you’ve developed key messages about your company, the above situation shouldn’t be stressful.

Company 54
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Don’t Get Mad, Get the PR Team Involved

HMA Public Relations

"There's nothing to do in Salt Lake," complained out-of-town basketball players. Oh, but isn't there? [Click below for more]. The post Don’t Get Mad, Get the PR Team Involved appeared first on HMA Public Relations.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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5 Reasons to Plan Your Exit Strategy

Solo PR Pro

Before starting your business, you undoubtedly spent considerable time planning your launch. You may have written a business plan, researched the market and talked to other consultants. You might have even taken a year or two of planning and slowly building before deciding to make the leap full-time. However, few spend as much time planning their exit.

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How to Attract Top-Tier Guest Bloggers to Your Blog

Cision

You know that guest blogging on other authority websites is one way to establish your thought leadership and expertise. But did you also know that accepting guest bloggers on your business blog is a way to get great content that they’ll help you promote? I’ve been using this strategy for several years on my blog , and I’m to the point where I have so many fabulous guest bloggers that I rarely need to write content myself (which gives me more time to write on sites like Cision!).

Blogging 159
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PRoust Questionnaire: Kim Blanchette

PR Conversations

The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as her or his professional beliefs and values. If you are not familiar with the original 19th-century Proust Questionnaire, please see details at the end of this post. PRoust Questionnaire answers from Kim Blanchette: What is your most striking characteristic as a PR practitioner?

Energy 53
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How to Attract Top-Tier Guest Bloggers to Your Blog

Beyond PR

You know that guest blogging on other authority websites is one way to establish your thought leadership and expertise. But did you also know that accepting guest bloggers on your business blog is a way to get great content that they’ll help you promote? I’ve been using this strategy for several years on my blog , and I’m to the point where I have so many fabulous guest bloggers that I rarely need to write content myself (which gives me more time to write on sites like Cision!).

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.