Tue.Jun 01, 2021

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PR tactics to stop doing

Ronn Torossian

The world of PR and marketing is continuously evolving. Sometimes, it is hard to keep up with the seemingly constant change of trends, social media platforms, and influencers. What is more manageable is to focus on what not to do. Here are five PR tactics that PR professionals should leave in the past. Inconsistent posting […]. The post PR tactics to stop doing appeared first on.

Trends 390
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Business Leaders: PR Tips To Ace Media Interviews

ImPRessions - Crenshaw Communications

For any PR agency team , a major media interview for a company spokesperson is a solid win. Nothing is quite as rewarding as securing that one big interview, or even a series of them, if there’s high-profile news to share. At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. .

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Trending Sources

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Cision Closes on Brandwatch: New App, New Insights, New Possibilities

Cision

Cision’s long-time leadership in media intelligence meets Brandwatch’s AI and machine learning technology and deep social listening.

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PR and the New Normal: 4 reasons why honest communication is key

Agility PR Solutions

With the pandemic looming large, many public relations managers have donned the hats of crisis managers for their companies. They have become a bridge between brands, consumers, and stakeholders. But why? Because the PR industry is struggling. Their challenges are insurmountable—the top companies are facing hiring freezes (35 percent), canceled campaigns (62 percent), pay cuts […].

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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UK Media Moves including Scotland on Sunday, The Independent, The Bookseller and more

Cision

Catherine Salmond appointed Editor of Scotland on Sunday; Hannah Fearn to change roles at The Independent; The Bookseller updates team.

Media 156

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Influencer mistakes with Jason Mudd | On Top of PR podcast

Axia PR

Learn how to effectively work with influencers with our host, Jason Mudd. Jason is the managing partner of Axia Public Relations.

Publicity 167
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PR across the pond: European communicators still struggling to reach digital maturity

Agility PR Solutions

The post-COVID business and communications landscape is sure to be fraught with unprecedented twists, but we can be sure that digital acumen will play a big role in solving them. A new study of communication professionals in Europe offers an overview of the key challenges facing the PR industry on the continent—and not surprisingly, PR pros […].

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Meet the Media – Mike McPhate

Landis PR

Blog courtesy of Polly Winograd Ikonen, LCI. Mike McPhate is the founder and editor of California Sun. Before California Sun, he wrote the California Today newsletter for the New York Times. He has also held various reporting and editing jobs at the Times, Washington Post and New York Sun. Landis Communications Inc.’s work with Save the Redwoods League connected us with Mike and his publication. 1.

Meeting 97
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7 must-have public relations skills

Muck Rack

7 must-have public relations skills

Publicity 152
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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See a New Job Posting? Apply Immediately

Culpwrit

Q. Are there any secrets to getting considered for elusive jobs online? Based on job specs, I seem fully qualified but I never hear back. Also is there a magic number of days that a job has been posted that I should simply avoid applying for? -JP A. Don’t waste your time with jobs that […]. The post See a New Job Posting? Apply Immediately appeared first on culpwrit.

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How Journalists Must Prepare For The Squeaky Wheels

HMA Public Relations

A new report says it is “necessary” to better prepare journalism students for the realities of increasingly “vile” online abuse they could face. Hear more from Scott Hanson.

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The Key to Storytelling: We’re Only Human

The Hoffman Agency

By Hayley Hendrickson, Account Coordinator. They say time flies when you’re having fun. Well, I can confirm that time has flown – it’s truly mind-boggling that three months ago, I was just beginning my journey here at The Hoffman Agency. It feels as though my mind has expanded with all the new information and skills I have picked up along the way. Having to dive deep into the world of semiconductors without any prior knowledge was a bit overwhelming at first, but the best piece of advice I was g