PRSay

JUNE 27, 2019

The No.1 advice e-newsletter subscribers have for e-zine senders? Keep it short. According e-newsletter usability studies conducted by Nielsen Norman Group’s (NNG), people spend just 51 seconds, on average, with an email newsletter after opening it. “The rule for web content is to keep it short,” writes Jakob Nielsen, principal of the Nielsen Norman Group.

Web 162

Web Writing Study Training 162

PR News

JUNE 27, 2019

“How many of you in the room have ever felt stuck at some point in your career?” At the opening session of the Public Relations Society of America’s Corporate Communications Conference in New York, dozens of hands went up—most of them women. Conference attendees were responding to a question from Joanna Coles, producer, author, journalist… Continued.

Conference 118

Conference Media Corporate Blogging 118

Ishmael's Corner

JUNE 27, 2019

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Every company experiences a key employee leaving for the proverbial greener pasture. It happens. Boards have been known to kick CEOs to the curb. Think GE’s announcement last year that it was parting ways with John Flannery with the obligatory “we thank John for his significant contributions and long service to GE,” code for he.more.

Storytelling 91

Storytelling Employee Communications Company 91

Agility PR Solutions

JUNE 27, 2019

PR and digital marketing go hand in hand. Only when you put both together can you further your company’s goals. The internet has become so integral to our everyday lives that offline and online have blended together. We see a talk, we look online for more information. We see a digital ad, we go and […]. The post How to use your website to reinforce your PR strategy appeared first on Agility PR Solutions.

Strategy 90

Strategy How To Marketing Trends 90

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Waxing UnLyrical

JUNE 27, 2019

Guest Post by Patrice Tanaka. I returned last night tired, but energized from a four-day Dress for Success “Success Summit” attended by 100 women leaders globally. As I contemplated this post Shonali asked me to write on the topic of “influence” it occurred to me that the hugely gratifying Success Summit was a perfect illustration of the concept of Influence.

Community 94

Community Groups Leadership Instagram 94

HMA Public Relations

JUNE 27, 2019

PR is all about connecting with people, and one way MLB players connect with their fans is through walk-up music. Check out our walk-up songs. The post Walk-up Music appeared first on HMA Public Relations.

Publicity 58

Publicity 58

Agility PR Solutions

JUNE 27, 2019

Hey brands, your subpar customer service could soon be leading to customer defection. According to new research from VerintSystems, a full two-thirds of consumers said they are more likely to switch to brands that provide the best experience or service. This finding underscores the importance of providing exceptional service—and the ultimate cost to those companies […].

Brand 60

Brand Branding Customer Service Consumer 60

Culpwrit

JUNE 27, 2019

Students and young professionals pursuing careers in public relations should study and help address issues raised in a new survey that underscores the importance to build and maintain trust. The Plank Center’s just-published North American Communication Monitor (NACM) confirms that trust is the most crucial issue facing the PR profession, while other important issues include […].

Social Media 57

Social Media Industry Survey Study 57

NewsWhip

JUNE 27, 2019

[…]. The post E3 2019: The top articles and publishers appeared first on NewsWhip.

Analytics 60

Analytics Journalism Social Media Media 60

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Communications

Muck Rack

JUNE 27, 2019

How RenewComm uses Muck Rack to achieve their PR goals

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