Fri.Jan 22, 2021

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8 Tips for Maximizing Your International Press Release | Business Wire Blog

Business Wire

There is no doubt today that we are part of a global economy. With a click, we can purchase goods made next door or halfway around the world. For many companies, this provides exciting opportunities to enter into new markets faster than ever before. But increasing brand visibility in unfamiliar markets is not always easy. Each market has different expectations for and by media, including varying requirements for news releases, local market language considerations and more.

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No Going Back After COVID — Communications Trends for 2021

PRSay

Last year marked one of the most tumultuous times in history. A global pandemic, economic downturns, political uncertainty and broad public protest over racial inequality had an insurmountable impact. The effects will be felt this year and beyond and fuel the10company’s top 10 2021 communications trends, each with significant implications for companies and executives: 1.

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Friday Roundup: Media Moves at New York Post, PBS, CBS & FOX News, Multiple Outlets Announce New White House Teams

Cision

Sarah Paynter joins the New York Post, Rob Schroeder promoted at Market Watch, Shawna Thomas to join CBS, and more.

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10 things PR professionals need to know about security

Muck Rack

10 things PR professionals need to know about security

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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How to Maximize Instagram

HMA Public Relations

As we all know, Instagram is one of the most popular and fastest-growing social media platforms. According to Agility PR, 90 percent of Instagram users follow at least one business and that more than a billion people not only use the app monthly, but 60 percent of users log in daily. More than half of […].

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White House press secretary confronts war on truth

Steve Barrett on PR

Obama era press veteran Jen Psaki quickly demonstrated that communication with the American people and the rest of the world will be very different under the Biden administration.

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Edelman Trust Barometer data: More CEOs should be active on social media

Communications Conversations

Trust in everything is plummeting. Except my company’s CEO. That’s the message from the 21st edition of the Edelman Trust Barometer (side note: They’ve been producing this thing for 21 years?!?! Man, I feel old). While the continued loss of trust in government, NGOs and media is definitely concerning–and not great for communicators.

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