Wed.Nov 04, 2020

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Can Sponsored Content Work For PR?

ImPRessions - Crenshaw Communications

For anyone who works in public relations, content still reigns supreme. An effective content marketing calendar will complement a PR campaign to help differentiate a brand and generate business growth. How? Both PR and content share the same goal: to reinforce positive visibility, engage specific target audiences, and in some cases, issue a call to action.

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Who Holds the Future of Retail?

Ronn Torossian

The direction and future of retail rest in the hands and pocketbooks of millennials and Gen Z. That’s the conclusion of a September 28 podcast involving two senior members of global research firm McKinsey. Gen Zers, according to Bo Finnerman, a partner in McKinsey’s Miami office, are today’s lead influencers. Although he didn’t expect them […].

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Trending Sources

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How to Write a Media Pitch Email Subject Line to Get Noticed (w/ Examples)

Prowly

With so much effort and attention directed at the press release itself, it can be easy to overlook a key bit of text when it’s time to send it out—the subject line of your media pitch. The post How to Write a Media Pitch Email Subject Line to Get Noticed (w/ Examples) appeared first on Prowly Magazine.

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Jerry Silfwer: "Bygg relationer till publiker direkt, i kanaler du själv rår över"

Cision

Jerry Silfwer har varit nominerad under alla år Cision PR Influencer Award funnits, så även i år. 2016 tog han emot utmärkelsen på Berns i Stockholm.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Zoom Interview Tips

ReimaginePR

These Zoom Interview Tips will make you smile with confidence too! Whether it’s for a job or a media hit, these Zoom interview tips will help you That new job or life-changing feature on your brand could be just a few Zoom interviews away. Here’s what you need to know — from what equipment to use to where to look to how to create a great background — so that your Zoom interviews are a crashing success.

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ICCO World PR Report is positive and negative

Stuart Bruce

The ICCO World PR Report 2020 provides a mixed picture of the global PR industry. It reveals an industry where 61% of PR firms are … © Stuart Bruce - ICCO World PR Report is positive and negative was first published on Stuart Bruce's PR Futurist by Stuart Bruce - Modernising public relations and communications for the digital age.

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9 of 10 leaders say data is more important in the COVID age

Agility PR Solutions

As the COVID crisis escalates again, organizations across private industries have become more reliant on data and analytics as a way to better understand and react to the continuously changing global business landscape, according to new research from cloud data analytics platform Teradata and research partner Vanson Bourne, which explores global executive sentiment around data analytics […].

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Media Moves at Forbes & Newport Daily News, CNN Underscored Hires Lifestyle Editor

Cision

Alex Wood promoted at Forbes, Savana Dunning joins Newport Daily News, and more.

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5 tips for running a 100% remote business after COVID

Agility PR Solutions

Millions of businesses have been forced to lock their office doors and transition to remote teams. And while this pandemic will eventually end, it’s possible that many of these businesses, including yours, will never return to the traditional office. Are you prepared for this transition? How to run a virtual business…permanently! Running a virtual business […].

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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The Morning After

HMA Public Relations

As the results of the election remain uncertain, Abbie reflects on how this can be a challenging time for people and businesses. Read more. The post The Morning After appeared first on HMA Public Relations.

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Journalism in the post-pandemic world—how finance PR teams can be valuable to reporters

Agility PR Solutions

As journalists look for better ways to report in the COVID age, new research from PR and financial communications and marketing firm Prosek Partners offers insights on how business reporters find and work with sources as the impact of the pandemic continues to limit in-person interactions between journalists and spokespersons. The survey polled 86 U.S. […].

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7 Reasons Why a Media Distribution Service is Important

PR Fuel

Imagine you’re a successful, seven-figure business owner. You spend your days working on your business and managing your team of employees. It sounds like a dream life, but it takes work to get there. From marketing and sales to media distribution, you need to build your business first. Keep reading to learn how media distribution can help you get more sales and grow your company. 1.

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Webinar recap: Results from Muck Rack’s survey on the state of Diversity, Equity and Inclusion in PR

Muck Rack

Webinar recap: Results from Muck Rack’s survey on the state of Diversity, Equity and Inclusion in PR

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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April Fools’ Day gone wrong

Axia PR

A look into what not to do. We’ve all seen harmless company April Fools’ Day pranks that went well. But what about the ones that caused a PR nightmare?

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NRPR is Proud to be a Leading PR Firm!

NRPR Group

The post NRPR is Proud to be a Leading PR Firm! appeared first on NRPR Group.

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Twitter marketing: 10 tips to boost your brand promotion

PReview: A Blog by NewsVoir

Various social media platforms like Facebook, Twitter, etc. are becoming the first choice of companies to promote their brands or services. With 336 million monthly active users, Twitter is one of the most effective ways to highlight your business in people’s eyes. Twitter helps a lot in finding potential customers for your business. Usage of […].

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