Tue.Jun 18, 2019

What The Best PR Strategies Have In Common

ImPRessions - Crenshaw Communications

“Strategy” is an overused word, but in public relations or marketing, it’s a key to success. Without the right PR strategy, a program can fall short or even fail spectacularly.

What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

If you ask 10 different public relations (PR) professionals what they do for a living, you’d get 10 different answers. For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How to quiet your nerves before a big presentation

PR Daily

How much should you prepare—and what steps can help you avoid gaffes that will bring your performance to a screeching halt? Try these eight steps. More than 10 years on and I can still vividly remember the presentation that reduced me to a bundle of nerves.

How To 162

Getting to the peak of trust with a thought leadership program

Agility PR Solutions

Whether you’re a growing brand or one that’s established and at the forefront—brand trust will always be top of mind.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Photoshopping of women into all-male tech photo sparks backlash

PR Daily

An unofficial group picture was taken, and someone decided the optics needed adjusting—at the expense of authenticity. Online sleuths deduced the manipulation, and a PR crisis erupted. Photoshop won’t prevent a PR backlash—and manipulating photos can be perceived as undermining public trust.

More Trending

9 productive activities for PR pros during a summer lull

PR Daily

Are your clients and contacts taking off for the summer? Here’s what PR pros can do with the downtime in slower summer months. We love those lazy, hazy, crazy days of summer—but what should we do when work slows down while clients, coworkers and journalists are on vacation?

House of Style: Q-and-A With AP Stylebook Editor Paula Froke


Following the recent launch of the 2019 AP Stylebook, we spoke with Paula Froke, editor of the AP Stylebook and executive director of APME (Associated Press Media Editors), on the evolution of language and some of the book’s new updates for this year.

Earn your moment in the spotlight for your storytelling prowess

PR Daily

Enter PR Daily’s Content Marketing Awards to win recognition—and more—for the engaging content you created. A powerful story can inspire an audience. Were you instrumental in telling your client’s or organization’s captivating narratives?

Not just for sales: PR teams need CRM, too

Muck Rack

Not just for sales: PR teams need CRM, too


Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Share your winning nonprofit campaigns and partnerships

PR Daily

Was your corporate partnership beneficial to both parties? Did an influencer help deliver your message? Share your success by entering PR Daily’s Nonprofit PR Awards. The post Share your winning nonprofit campaigns and partnerships appeared first on PR Daily. PR Daily Awards

5 guidelines marketers need to explore in 2019

Agility PR Solutions

It can get increasingly difficult for marketers to find new ways to help their business overcome obstacles and reach or remain at the top of the game. Different rules apply for different industries, as well as diverse types and sizes of businesses.

Will your culture scale as you grow? Ask these 9 key questions

PR Daily

Every thriving business is likely to expand—a bigger office, new locations, even online goods and services. As you add staff, will your esprit de corps endure? Here are pivotal points to consider. Expansion is a team effort—and culture is a vital component.

Retail 121

How Target uses branded gifs to bolster community engagement on Twitter

Communications Conversations

If you’ve worked in the social media marketing world for more than five minutes, you know how most brands treat “engagement” on Twitter. I’ll simplify: When it comes to engagement, Twitter has become a full-on customer service channel managed by the customer service team.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

PR is Alright

HMA Public Relations

Movies and TV shows regularly utilize a component of public relations in their storylines. The latest example comes to us from ABC's newely canceled sitcom, The Kids are Alright. The post PR is Alright appeared first on HMA Public Relations.

10 Truths About Marketing Artificial Intelligence

PR 20/20

This post originally appeared on the Marketing Artificia l Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. In advance of the Marketing Artificial Intelligence Conference (MAICON) , I interviewed a number of experts (i.e.

Businesses doubling down on sustainability—even as consumers seem to be cooling down

Agility PR Solutions

Sustainability rose to the top of CSR demand lists just a few short years ago, and even though there’s continued widespread agreement on the need to address climate change and reduce carbon footprints, businesses now seem much more willing to take action than consumers.

A hidden LinkedIn tool that’ll get you hundreds of connections

Axia PR

How to optimize networking opportunities with LinkedIn. LinkedIn is a social platform that helps people define themselves as professionals. Users create a personal profile that they can use to connect with other colleagues, associates, or professionals in their industry, area, and beyond.

How to engage journalists on social media

Action PR

You’ve just come across the perfect journalist who is sure to love your upcoming story and will want to write about it. Yet, their email address and phone number aren’t on Gorkana. What do you do? Give up? Look for someone else? Your best bet is to think outside the box….

Infographic: Top graphic design trends

PR Daily

Are your visuals keeping up with the latest changes in style and composition? Consider these insights to make sure your content explodes off the screen. Your visual content can make the difference between brand devotees and lost customers.

Whataburger Sells to Chicago Bank; Texans Freak Out

Flack Me

Category: Flack Me Summary: In a cross-country leap toward expanding the company’s brand, the Texas burger chain announced it has has sold a majority interest to BDT Capital Partners