Steve Barrett on PR

SEPTEMBER 2, 2022

With COVID-19 finally disappearing into the rear-view mirror the PR industry is returning from its summer break with plenty of items on its to-do list.

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PR Fuel

SEPTEMBER 2, 2022

Did you know that, according to Hubspot, when you use CTAs as anchor text in blogs, you can potentially increase your conversion rates by up to 121%? That’s not the only thing that CTAs are good for, however, as they’re a crucial component of successful. Read More The post What Is a CTA and How Do You Write One? appeared first on eReleases.

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Prohibition

SEPTEMBER 2, 2022

As summer draws to a close, we’re rounding up our favourite campaigns from August. From fighting ageism in the media to educating the public about UV rays, here’s a look at the August campaigns that caught our attention. Dove encourages women to #KeepTheGrey. Dove have reacted to the recent controversial firing of Canadian news anchor Lisa LaFlamme with their #KeepTheGrey social media campaign.

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Konnect Agency

SEPTEMBER 2, 2022

What’s a brand book, when do I need one, and how can a creative agency help? A brand book can mean many things to many people, but the central idea is it is a “bible” that you set up for your brand that becomes a guiding light for everything your brand does. They can contain everything from logo usage do’s and don’ts to colors, messaging filters, photographic and illustration styles and typographic guides.

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

HMA Public Relations

SEPTEMBER 2, 2022

PRSA Phoenix and the Phoenix PR Pros Facebook group came together to celebrate the group hitting 2,000 members with a 2000s themed celebration. In this #FunFactFriday, Justin Liggin shares facts on the year 2000. Read more!

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