Wed.Jun 05, 2019

Photography Matters: Why Investing in Quality Photos Boosts Marketing

Ronn Torossian

Sandra is a small business owner. She runs a small coffee shop near the beach that also doubles as a yoga studio. It’s the perfect combination of relaxation and a quiet work environment, and she enjoys catering to wellness-minded individuals.

Why Your Technology Company Needs PR

ImPRessions - Crenshaw Communications

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. In today’s frothy tech market, where the venture dollars are flowing and 32 new unicorns were created last year, PR can be a strategic weapon.

Instagram enables marketers to boost influencers’ sponsored content

PR Daily

The social media app’s users will soon see posts in their feeds marketed as ‘paid partnerships’—even if they don’t follow the content creator. Instagram users are about to see more sponsored ads from the platform’s influencers—whether they follow them or not.

What types of video drive different Reactions on Facebook?

NewsWhip

[…]. The post What types of video drive different Reactions on Facebook? appeared first on NewsWhip. Digital Journalism Facebook Reactions Facebook Video native video social video

Video 148

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

30 jobs in the PR and marketing world

PR Daily

The mountains in New York will be rocking to the sounds of country music’s top performers—and you could work for the record label of two of the headliners. New York is the home of country music—for this coming weekend, at least.

More Trending

5 tips for creating content without eating up your workweek

PR Daily

Whether you’re composing informative blog posts or penning emails to drive business objectives, these techniques can help you streamline the process without sacrificing quality. Content creation, done correctly, takes time. Fortunately, there are ways to streamline the process.

Radio 158

9 productive activities PR pros can do during a summer lull

Muck Rack

9 productive activities PR pros can do during a summer lull

164
164

How to successfully pitch podcasts

PR Daily

Podcast audiences are a great, captive resource for PR pros looking to expand their reach. Here are some tips on working with these nascent media heavyweights. The power of podcasting presents a bevy of new challenges for PR pros.

7 biggest mistakes PR pros may not even know they’re making

Agility PR Solutions

PR is an exciting profession that can enrich your life if you do it properly, but it can also give you a lot of trouble if you keep making the same mistakes. For example, it’s never easy to get journalists to open, click, and love your email pitch, but especially so if you don’t do […]. The post 7 biggest mistakes PR pros may not even know they’re making appeared first on Agility PR Solutions. Public Relations profession

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

How to visualize your ideal influencer

PR Daily

By using an influencer graph, you can make sure a potential influencer holds sway with your target audience and identify the content types and channels that are the best fit.

How To 145

Majority of consumers prefer micro-level social media influencers

Agility PR Solutions

A new survey from PR and social media agency Uproar PR addresses the growing interest in influencer marketing—and finds that even though they may have smaller audiences, micro-influencers deliver big results when it comes to impacting consumer decisions.

Where to relax this summer without sacrificing sales

PR Daily

Bring your marketing, PR or social media solution to senior-level executives in scenic Vermont. Fresh air and beautiful views, greenery as far as the eye can see and an invaluable opportunity to sit down with senior-level marketing professionals. What could be more perfect?

Hotels 135

To battle influencer fraud, brand and marketing coalition releases industry’s first guidelines

Agility PR Solutions

Leave it to web-trolling troublemakers to try to ruin a good thing. With influencer marketing skyrocketing as a leading (and effective) branding strategy, fakes and posers are starting to pop up across the social terrain, forcing comms pros—who were just starting to establish ground rules for the practice—to scramble in search of ways to combat […].

5 phrases PR pros should never utter

PR Daily

Industry insiders already have work to do to counter negative views of the PR field. Avoid these sayings to keep from reinforcing negative PR stereotypes. This post originally appeared on PR Daily in June of 2018. Working in public relations, you know you’ll face some challenges. One stumbling block is the preconceived ideas people seem to have about PR practitioners.

Viral 131

Consider Two Courts When it Comes to Decision Making

Karwoski & Courage

The Children’s Theatre Company is a valued institution in Minnesota that’s had its share of reputation challenges stemming from sexual assault that occurred there in the late 1970s and early 1980s.

Announcing the launch of PR Daily’s 2019 Nonprofit PR Awards

PR Daily

Share the influential work that changed lives. Save $25 per entry when you enter by the early-bird deadline on July 12. The post Announcing the launch of PR Daily’s 2019 Nonprofit PR Awards appeared first on PR Daily. PR Daily Awards

Repurposing Content – déjà vu all over again

HMA Public Relations

For writers, déjà vu is translated as repurposing content. Check out the variety of ways to take information you’ve created and find new uses for it. The post Repurposing Content – déjà vu all over again appeared first on HMA Public Relations. Featured Public Relations Abbie S. Fink deja vu HMA Public Relations repurposing content

How a lifestyle change put the spring back in my PR career

Wildfire

Meet Beryl. Beryl is my three-month-old lamb. She lacks any kind of social skills and pretty much all intelligence and emotional range… but she’s absolutely changed my life.

Consider Two Courts When it Comes to Decision Making

Karwoski & Courage

The Children’s Theatre Company is a valued institution in Minnesota that’s had its share of reputation challenges stemming from sexual assault that occurred there in the late 1970s and early 1980s. While numerous lawsuits were filed and former executives went to prison, 17 women sued the Theatre years after the abuse occurred and a jury […]. Crisis Communications external communications Public Relations Reputation Mangement court of public opinion public relations Reputation Management