Wed.Mar 23, 2022

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Best Practices For Starting A Killer PR Program

ImPRessions - Crenshaw Communications

Any good PR agency team wants to get a new engagement up and running as quickly and as well as possible. A strong start on a PR program makes for a more lasting and fruitful relationship. Yet getting the ball rolling is easier said than done. The first 90 days of an engagement can be the most hectic time of an entire client-agency experience. There’s an endless list of priorities, from onboarding and immersion to setting expectations and navigating the processes within a new company or organizat

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Increasing Content Reach Through Paid Facebook Campaigns

Ronn Torossian

Companies that have a decent advertising budget and which are looking to increase the number of people they reach on Facebook can do so with the help of Facebook ad campaigns. With the help of paid campaigns, companies can reach a much bigger customer base on the platform, including people who have previously been interested […]. The post Increasing Content Reach Through Paid Facebook Campaigns appeared first on.

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The top 10 universities with public relations degrees

Agility PR Solutions

When choosing where to pursue your love of public relations, there are lots of factors to consider. Sure, plenty of universities have public relations programs, but you need one that fits your interests and career goals. You don’t have to go to an Ivy League school to learn the ins and outs of this field, […]. The post The top 10 universities with public relations degrees appeared first on Agility PR Solutions.

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How to Get in Magazines

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. When I first started handling my own PR, I did it all wrong. What did I know? What I was doing seemed to make sense. I submitted back-to-school ideas in August; gift guide suggestions in November; Mother’s Day in April. That certainly seemed logical.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Takeaways for Communicators on the Global Impact of the War in Ukraine

PRSay

PRSA members received insights into how brands have responded to the war in Ukraine and the global impact of the Russian invasion during the March 15 webinar, “Conflict in Ukraine: The Global Impact and Business Response.”. During an insightful 30-minute session, PRSA CEO Linda Thomas Brooks talked with Dana M. Peterson , chief economist at The Conference Board.

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The digital workplace: Why businesses must focus on reinvention and reimagination to thrive

Agility PR Solutions

Businesses must understand their digital transformation priorities if they are to succeed in the new world on the heels of the global pandemic which caused large-scale workplace disruption, according to new research from research and advisory group Omdia. Other takeaways from the firm’s newly released Digital Workplace report include where businesses must focus to establish […].

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What is the Difference Between a Publicist and PR Person?

HMA Public Relations

While PR practitioners and publicists are often mistaken as the same occupation, there are key differences between the two. Discover what sets these professions apart in today's post from Alison Bailin.

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Meta tags guide for SEO: What it is, examples, and best practices

Agility PR Solutions

Getting your website noticed isn’t hard when you know what you need to include. This involves both the main content of your webpages as well as metatags in your metadata. These can be used to influence your position in SERPs and attract more attention from users, impacting your webpage traffic. Using our meta tags guide, […]. The post Meta tags guide for SEO: What it is, examples, and best practices appeared first on Agility PR Solutions.

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Managing PFI contract expiry risks – updated IPA guidance

Practical Law Construction

On 28 February 2022, the Infrastructure and Projects Authority (IPA) published its latest guidance to contracting authorities (CAs) on preparing for PFI contract expiry. It provides practical guidance on managing expiry and service transition. We have previously written about the IPA’s earlier guidance and its PFI expiry health check report. The guidance is also relevant to private sector entities including investors, funders, asset managers and market suppliers.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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As Russia invades Ukraine, social media users “fly to quality”

NewsWhip

by James Park, Sagar Kumar, and Paul Resnick: Center for Social Media Responsibility, University of Michigan. At the University of Michigan Center for Social Media Responsibility (CSMR), we publish and monitor a metric we call the Iffy Quotient —the fraction of the most popular URLs on Facebook and Twitter that come from “Iffy” sites that often publish misinformation.