Sun.Oct 20, 2019

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How Savvy Marketers Find Opportunity Everywhere

Ronn Torossian

Today’s digital marketing environment can be a bit intimidating for those who are unfamiliar with how to tackle so many different options for where to reach consumers. But one of the wonderful things about the marketing scene being so full of platforms and users is that, through the right lens, opportunity can be found just […]. The post How Savvy Marketers Find Opportunity Everywhere appeared first on.

Marketing 150
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Conference Recap: Laura Ling on Never Giving Up Hope

PRSay

As a journalist, Laura Ling has traveled the world to tell stories about the struggle for freedom. “Many of the people I have met along the way have inspired me, from women in the Arab world speaking out about greater rights to indentured servants in the Brazilian Amazon lured to work there in backbreaking conditions,” Ling said. “I never truly understood what a luxury our freedom is until I went out in the world and met these people who had risked their lives for greater freedom — of course, un

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Inexpensive marketing strategies for those on a tight budget

Agility PR Solutions

Marketing ideas and strategies do not need to cost a lot of money to be effective. In business, when money is tight, many departments get their budgets slashed at the knees. Therefore, when times are rough or when business is going downhill, be prepared that you might end up with little or no money for […]. The post Inexpensive marketing strategies for those on a tight budget appeared first on Agility PR Solutions.

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Bridging academia and industry together in NYC at Social Media Strategies Summit

Karen Freberg

This past week I was able to spend time in the city that never sleeps. The Big Apple. The city where food, shopping, and coffee (so important!) are always around and available. Yes, I am talking about New York City. Why was I in NYC? I was presenting at the Social Media Strategies Summit. This conference is indeed unique because it is not only for industry professionals, but there is a higher education track to it as well.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Big investments show AI is poised to revolutionize marketing

Agility PR Solutions

Unprecedented volumes of data and advances in AI are transforming the marketing services industry, according to new research from technology advisory and investment firm GP Bullhound. The firm’s new report, AI and the Services Revolution, reveals that investments in marketing-related AI have grown steadily, with $2.5 billion of investments in emerging companies in 2018—and $1 […].

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ESG-fueled Impact Investing gaining steam with all age groups

Agility PR Solutions

A study by global asset manager American Century Investments of U.S. and UK adults reveals broad appeal of “impact investing,” e.g., financial investments designed to have a positive impact on society, while providing potential long-term returns. Whether it’s an investment that considers environmental, social and governance (ESG) factors or socially responsible investing (SRI), 56 percent of U.S. […].

Groups 60
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Crappy CX meets the Coherence Economy—could it finally be a solution for brands?

Agility PR Solutions

It’s a 21st century Achilles Heel for today’s companies, regardless of size, status or industry—and a problem that keeps getting worse. A whopping four out of five global consumers continue to receive disconnected experiences with brands and businesses—and according to new research from application network platform MuleSoft, consumers are now more willing than ever to […].

Meeting 60