Business Wire

AUGUST 16, 2017

When Business Wire’s Florida team had the innovative idea to host a baseball themed media luncheon, they didn’t know just how effective the exercise would be for all those in attendance. At the event, “Playing Ball with the Media,” communications pros were matched with journalists and asked to “pitch” their stories. A special thank you to the leading South Florida journalists who attended: Rick Hirsch , Managing Editor at The Miami Herald ; Amy Reyes , Editor at Miami.com – Miami Herald’s online

How To 159

How To Media Exercises Pitching 159

Ronn Torossian

AUGUST 16, 2017

You know when books on tape became popular to commuters and travelers … still are for many. Well, podcasts allow a similar advantage to that. A podcast is all in the listening, you don’t have to worry about watching a screen or scrolling through a social media feed. It’s just about listening, so it offers something unique in your marketing mix. For our PR firm , we realize more and more podcasts matter.

Communications 150

Communications Marketing Travel Social Media 150

Prowly

AUGUST 16, 2017

A brand journalist creates content which is useful, because it is reader-focused; relevant, because is it rich in information; authoritative, because it is verified and confirmed by trustworthy sources. And this is exactly the content a B2B company needs to engage its customers. The post How to Boost Your B2B Content With A Brand Journalist appeared first on Prowly Magazine.

B2B 123

B2B How To Brand Branding 123

Stephen Waddington

AUGUST 16, 2017

This is list of 2018 undergraduate public relations degree courses as AS- and A-Level results are published. A- and AS-Level results are published tomorrow. Students that achieve their expected A-Level grades will confirm their university places while others will seek a place through the UCAS clearing system. AS students will start to draw up a list of university courses for consideration for a place in 2018.

Course 112

Course Publicity Journalism Advertising 112

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Barokas

AUGUST 16, 2017

Onboarding new clients is the honeymoon period of the new relationship. Both parties are excited but still figuring out what’s to come. Starting off on the right foot and being on the same page is crucial to set the tone for the agency-client relationship. Having a process in place provides a strong foundation for your team and puts your client at ease.

Meeting 60

Meeting Internal International Agency 60

Barokas

AUGUST 16, 2017

Onboarding new clients is the honeymoon period of the new relationship. Both parties are excited but still figuring out what’s to come. Starting off on the right foot and being on the same page is crucial to set the tone for the agency-client relationship. Having a process in place provides a strong foundation for your team and puts your client at ease.

Meeting 60

Meeting Internal International Agency 60

Mindful Marketing

AUGUST 16, 2017

By Christine Perkett Recently, we announced that we hired a new CEO, Russell Mix. I am truly excited to have him at the helm, as we look to take SeeDepth to the next level. While we have had success with brands and agencies who understand the importance of deeper analytics, we see a whole new world of measurement possibilities – those that most in the industry aren’t even talking about.

Analytics 50

Analytics Measurement Agency Data 50

BradleyPR

AUGUST 16, 2017

You’re an in-house public relations manager. Your boss comes to you with a problem so you plan a miracle campaign to fix it. The tactics are professional grade, each media channel corresponds perfectly with your segmented publics and, most importantly, you stayed under budget. Great! This campaign will resolve the problem, your boss will promote [.].

Publicity 48

Publicity Media Measurement 48

Axia PR

AUGUST 16, 2017

When people “like” your company’s Facebook page, it means they want to receive the information your company has to offer – whether it’s deals and specials, interesting content or other resources. They’re probably a fan, a customer or an employee, and they like your brand. As a social media manager, gaining page likes is an important objective. Clients enjoy seeing their page growth, and it’s often a benchmark for your social media output.

Facebook 48

Facebook Social Media Resources Employee 48

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Communications

HMA Public Relations

AUGUST 16, 2017

Maddie gives us an update on the Taylor Swift lawsuit, emphasizing the importance of sticking up for yourself and practicing what you preach. [Click below for more]. The post T-Swift Takes a Stand appeared first on HMA Public Relations.

Publicity 40

Publicity Blogging 40

Shift Communications

AUGUST 16, 2017

Media relations is often the bread and butter of any PR program, and at SHIFT we pride ourselves on being some of the best trend spotters and pitch and content developers in the industry. However, the path to PR is not always the same for everyone, and the tricks and tips we’ve all learned along the way is what has helped shape us into the pros we are today.

Media Relations 111

Media Relations Media Pitching Report 111

PR News

AUGUST 16, 2017

There probably isn’t a single American CEO who’s not quivering right now, wondering if he or she is going to have to make some kind of statement about President Trump’s strongly expressed conviction that both white nationalist groups protesting the planned removal of a statue of Robert E. Lee in Charlottesville, Va., and counter-protesters, were… Continued.

Groups 62

Groups Blogging Internal International 62