Agility PR Solutions
APRIL 28, 2019
You’re probably measuring the results of your PR campaign wrong. It’s OK, most of us are, my team included. We’ve been taking the easy way out, and practice makes permanent. Many of us are still using advertising’s old impression-based metrics and advertising equivalencies to show the value of media relations rather than dive into the […]. The post Still using AVEs?
Prohibition
APRIL 28, 2019
What is community management and why is it important? A community manager is responsible for advocating a brand on social networks. They actively go out of their way to engage with followers, potential customers and brand advocates. They are responsible for the brands reputation and increasing their presence online. So, why is this necessary and important?
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Agility PR Solutions
APRIL 28, 2019
New research from account-based marketing (ABM) firm Demandbase, in conjunction with Salesforce Pardot and global research firm Demand Metric points to strong interest—and high expectations—in AI from B2B marketing and sales pros. Among study participants, 84 percent are currently planning, evaluating, implementing or using AI, and 84 percent also expect to see value from their […].
Tribe Builder Media
APRIL 28, 2019
Are you ready to launch your first PR campaign and dive into the crazy but fun world of public relations? One of the most gratifying moments of launching a new product or service is that moment you get to tell the world about everything you’ve been working so hard on. In this article for Entrepreneur Magazine , our CEO shares 4 Tips for launching your first effective PR campaign.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Agility PR Solutions
APRIL 28, 2019
Your retail brand needs an app. There, we said it. Why? Because U.S. consumers who use shopping apps tend to use them quite frequently—according to new survey data released by Visual Objects, a global portfolio website that showcases work from top creative firm, more than one-third of people (35 percent) use shopping apps between two and […]. The post 4 in 5 use shopping apps at home, and often—how’s your app looking?
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Prohibition
APRIL 28, 2019
At Prohibition, we relish the opportunity to work on topical issues close to the hearts of many. Gender equality is a hot topic and touches the lives of so many people all around the world, and that’s exactly why we were delighted to work with Emerald Publishing on their ‘New Voices’ campaign. Our brief was to celebrate and recognise the thriving females working within the industry, and working on such a topical and relatable issue allowed us to create a truly engaging and insightful digital mar
Tribe Builder Media
APRIL 28, 2019
Company innovation can happen when we least expect it. In this Entrepreneur Magazine article, our CEO Danielle Sabrina discusses how difficult conversations can jump start innovation. Harley-Davidson was in trouble in the early eighties. The booming popularity of imported Japanese motorcycles cut Harley’s market share from 75 percent to a flickering 25 percent.
Prohibition
APRIL 28, 2019
At Prohibition, we relish the opportunity to work on topical issues close to the hearts of many. Gender equality is a hot topic and touches the lives of so many people all around the world, and that’s exactly why we were delighted to work with Emerald Publishing on their ‘New Voices’ campaign. Our brief was to celebrate and recognise the thriving females working within the industry, and working on such a topical and relatable issue allowed us to create a truly engaging and insightful digital mar
Tribe Builder Media
APRIL 28, 2019
Are you ready to launch your first PR campaign and dive into the crazy but fun world of public relations? One of the most gratifying moments of launching a new product or service is that moment you get to tell the world about everything you’ve been working so hard on. In this article for Entrepreneur Magazine , our CEO shares 4 Tips for launching your first effective PR campaign.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Tribe Builder Media
APRIL 28, 2019
Getting earned media exposure in top-tier publications is EXCITING! Having your brand or thought leadership featured in prominent media like Forbes, Entrepreneur Magazine or Fast Company is an incredible accomplishment. However, how you leverage that earned media exposure is what will really pay off. The publication itself can only move the needle so much when it comes to leveraging publicity.
Tribe Builder Media
APRIL 28, 2019
Company innovation can happen when we least expect it. In this Entrepreneur Magazine article, our CEO Danielle Sabrina discusses how difficult conversations can jump start innovation. Harley-Davidson was in trouble in the early eighties. The booming popularity of imported Japanese motorcycles cut Harley’s market share from 75 percent to a flickering 25 percent.
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