Onclusive

MARCH 1, 2017

Public relations is undoubtedly an art, but it’s also a science. Knowing how to collect, analyze, and interpret data allows you to identify key PR metrics rather than rely on subjective determinations of success. While all the PR data that’s now available to us via the PRTech ecosystem may seem daunting to those who are […].

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Data Big Data Publicity How To 195

ImPRessions - Crenshaw Communications

MARCH 1, 2017

If part of your public relations strategy is to tell better stories and you haven’t incorporated Snapchat, here are good reasons to consider it. First of all, as most PRs know, Snapchat has outgrown its rep as a niche photo-messaging service. It’s an established social media entity valued at over $16 billion and with over 100 million users.

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Video B2B B2C Survey 131

PRSay

MARCH 1, 2017

Millennial PR pros are heading into higher levels of leadership. They are taking on more responsibility and managing the next generation of new professionals. Moving from tactical positions to more strategic roles is a significant milestone, but are they equipped to recognize and manage the ethical challenges they will face? What do they know? This question was the focus of a September 2016 study sponsored by Arthur W.

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Ethics Survey Resources Study 113

PR News

MARCH 1, 2017

This was supposed to be a blog about another topic entirely. Yet the news we received late last night from a PR contact has prompted a different blog. To set the scene: your blogger had just returned from visiting a friend, hospitalized early Monday with an asthma attack that turned out to be heart trouble,… Continued. The post An Exemplary Life: The PR Lessons Anne Glauber Left us appeared first on PR News Blog.

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Blogging Nonprofit 93

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Ishmael's Corner

MARCH 1, 2017

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Tonight, I share the stage with Shel Holtz at a San Francisco IABC event that examines the future of PR and communications in 2025. Given the velocity of change in today’s world regardless of industry, predicting what will happen one year from now — much less eight years out — is fraught with peril (and.more.

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Storytelling Industry Communications Publicity 64