Fri.Jun 05, 2020

article thumbnail

Steve Barrett on PR: Business must lead the quest for equal justice under law

Steve Barrett on PR

Brands and corporations have a responsibility to fill the leadership vacuum and use their scale to effect real change in American society and end racial injustice.

article thumbnail

The Inbound approach

Axia PR

How the Inbound approach is best for your customers… and you. The Inbound marketing approach to doing business is based on building conversations and relationships with the people you want to attract the most. It allows you to talk with, not at, your most valuable audience. Most importantly, Inbound is a technique that meets your customers in their comfort zone and on their own terms and sites.

Meeting 106
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Practitioners must get ahead of AI

Stephen Waddington

Skills, bias and transparency are critical issues for AI in PR. By Eleonora Terzi. If your first contact with the world of robots and artificial intelligence (AI) was through movies, you’re not alone. My introduction to AI was the 2014 movie Ex Machina. A programmer is invited to perform the Turing Test on Ava, a humanoid robot who seems capable of sensitivity and thoughtfulness.

article thumbnail

How harmful is social media?

HMA Public Relations

Social media is making it easier for its users to spot mal-information by adding banners to educate and decelerate the spread of harmful information. Read more. The post How harmful is social media? appeared first on HMA Public Relations.

article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

PR Pros Discuss Leading the Conversation at Work About Race and Racial Injustice

PRSay

Yesterday, PRSA’s Employee Communications Section presented a webinar addressing how communications professionals can help lead conversations within their organizations on race and race relations in the aftermath of George Floyd’s death during an arrest in Minneapolis on May 25. Titled “Responding to Racial Injustice With Change and Healing,” the session brought together diversity and inclusion experts — Felicia Blow, APR, Kim Clark, Deme Jackson and Anita Ford Saunders, APR — who shared i

Employee 215