PR Daily

FEBRUARY 1, 2023

Editors have high standards. Here’s how to meet them. Along with media pitches, contributed articles are the lifeblood of any PR strategy.

Writing 170

Writing How To Transportation Pitching 170

NewsWhip

FEBRUARY 1, 2023

Just last year, advertisers paid an average of 6.5 million U.S. dollars to air a 30-second long commercial during the Super Bowl LVI broadcast.

Television 147

Television Advertising Advertising Journalism 147

PR Daily

FEBRUARY 1, 2023

Ready to climb the communications career ladder? Here are 10 hard-won secrets for moving from tactician to respected strategist at your organization. In the wake of unprecedented upheaval, today’s leaders are looking for communicators who are strategic advisors — not order takers.

Education 159

Education Training Communications Meeting 159

Flack's Revenge

FEBRUARY 1, 2023

“Have your people call my people, we’ll do lunch.” So goes the old Hollywood schmooze about dealmaking. But can we be far off from a day when it is AI that brokers the deals? ChatGPT got me thinking about this. It has been a massive buzz creator since OpenAI unveiled it late last year. ChatGPT is a perfect PR vehicle, a nice tech pick-me-up in an age when many are feeling burned by tech. It is fun to kick the tires, and people like sharing their experiences.

Pitching 168

Pitching Writing Creativity Tools 168

Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.

Mastering the art of crisis communication is a must-have skill for any public relations professional. Join Shawna Bruce in this webinar as she unpacks the essential elements of clear and compelling messages, the key to communicating with stakeholders, and best practices for managing social media to avoid chaos!

Crisis Communications

PR Daily

FEBRUARY 1, 2023

Plus: The biggest challenges for content marketing. The good news is that there’s a new tool that will help humans detect when a post is written by AI tools like ChatGPT. The bad news is it doesn’t really work. Don’t take our word for it.

B2C 155

B2C Viral B2B Content Marketing 155

PR Daily

FEBRUARY 1, 2023

A sneak peek at the full data. Each year, Ragan’s Communications Benchmark Report offers industry-specific insights into what areas and practices are driving the biggest wins for communicators leaders — and posing the biggest challenges.

Survey 150

Survey Social Media Training Communications 150

Agility PR Solutions

FEBRUARY 1, 2023

New research from ratings and reviews platform GoodFirms identifies and analyzes the current state of digital businesses, including the key driving factors, opportunities, barriers, and future scope of businesses in digitization.

Report 88

Report Study Technology Tools 88

PR 20/20

FEBRUARY 1, 2023

T oday we have exciting news to share with our community: Ready North is enhancing its services alongside Brightfind to offer more comprehensive marketing solutions. Ready North was built on a pioneer mindset.

Nonprofit 81

Nonprofit Web B2B System 81

Agility PR Solutions

FEBRUARY 1, 2023

Content marketing is a powerful tool for startups looking to establish their brand, attract customers, and drive sales. Here are seven tips to help your startup succeed with content marketing: 1.

Content Marketing 88

Content Marketing Tools Strategy Marketing 88

Advertisement

People are focusing on how companies are responding to the headline issues of the day, says a report from 3BL Media on evolving interests in ESG subjects, which also found a mismatch between the stories brands publish and topics audiences want.

Media

Stephen Waddington

FEBRUARY 1, 2023

As the CIPR celebrates its 75th anniversary, practitioners need to own public relations as a management discipline and move beyond communication tasks. A recent Deloitte report shows the opportunity.

Publicity 113

Publicity Ethics Interviews Corporate 113

Agility PR Solutions

FEBRUARY 1, 2023

Trust is a tough thing to earn from consumers in America these days, so the winners in the recently announced 2023 BrandSpark Most Trusted Awards from market research firm BrandSpark International have all earned extra bragging rights this year.

Consumer 88

Consumer Internal International Brand 88

HMA Public Relations

FEBRUARY 1, 2023

Chatbots can give PR pros inspiration or topics for stories, marketing campaigns, website content, blog posts and much more. Justin Liggin discusses AI chatbots and their impact on the industry in this blog post. Odds and Ends ai chat chat gpt chatbot industry

Publicity 70

Publicity Blogging Marketing Industry 70

Practical Law Construction

FEBRUARY 1, 2023

Some years ago I wrote a number of blogs about the long-running legal battle between Gary Paice and Kim Springall (property developers) and MJ Harding (the building contractor). That really was the case that kept on giving, and I’m not sure we’ve had two parties provide such rich blog pickings since.

Construction 96

Construction Analysis Blogging Examples 96

Speaker: Andrea Holland, PR Entrepreneur, VC and Startups PR Consultant

Andrea Holland is here to talk us through how PR efforts, initiatives, and campaigns can support a variety of different business units within an organization to fulfill ultimate company goals.

Company

Axia PR

FEBRUARY 1, 2023

A PR professional’s guide to cybersecurity In this day and age, almost everything is online or completed on an electronic device. More workers are working remote or hybrid jobs, which makes online safety important as ever. Yet, many are unaware of cybersecurity safety practices.

Company 62

Company Crisis 62

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2023

College courses in PR and communications can be very valuable; as PR students, we learn about topics as varied and vital as crisis communication, industry ethics, and social media management. Such classes are beneficial for anyone planning a PR career.

Pitching 292

Pitching Ethics Course Agency 292

Culpwrit

FEBRUARY 1, 2023

By Katie Brenneman Public Relations is part of any business. While every company that exists relies on interacting with people, at some point, the matter of presenting the company accurately and positively comes into play.

Company 59

Company Publicity 59

OnePitch

FEBRUARY 1, 2023

On this week’s Pitches That Placed, we’re highlighting a pitch that landed a quote in a piece on Crunchbase for thoughts around the meat industry. Let’s see why this pitch worked: Pitch Tips

Pitching 52

Pitching Industry How To 52

Advertisement

What does the evolution of ESG programs mean for communicators? As it turns out - a lot. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. Access your copy for free today.

Trends

Medianet Australia

FEBRUARY 1, 2023

Lyndsey Rodrigues is Head of Content for Kiindred and has over 18 years of experience managing teams and creating content across broadcast and digital media. Lyndsey sat down with Medianet to share some of her experiences and insight into the media industry. Media Spotlights

Interviews 52

Interviews Industry Media 52

Institute for Public Relations

FEBRUARY 1, 2023

There is no excerpt because this is a protected post.

Publicity 52

Publicity 52

Medianet Australia

FEBRUARY 1, 2023

AI is by far the talk of 2023 with discussions flooding LinkedIn and online conversation. The presence of AI technology has increased exponentially as of late. Particularly with the release of ChatGPT which has almost single-handedly put AI back in the spotlight.

Analysis 52

Analysis Technology Training LinkedIn 52