Mon.Sep 13, 2021

4 ways to integrate local SEO into your PR strategy

PR Daily

Make sure local consumers can find your business when searching for products and services with these tips. When it comes to creating a localized marketing strategy, search engine optimization (SEO) and PR are frequently driven by two different teams, with two different budgets.

Local 157

3 effective content marketing shifts to make in the post-pandemic world

Agility PR Solutions

The pandemic has fundamentally changed the way we live, work and play. Marketing strategies that worked in the past just aren’t performing the way they were before the global shift that upended our lives.

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Research: Key factors fueling ‘The Great Resignation’

PR Daily

New data from The Conference Board sheds light on return-to-work anxiety, remote work frustrations, and why employees are seeking greener pastures.

Survey 126

Tesla’s ‘driverless’ public relations: A cautionary tale

Agility PR Solutions

It’s not every day you get to watch what it’s like for a massive brand to operate without a global PR strategy. Tesla offers us this window in a remarkable experiment.

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

Business groups respond to Biden’s vaccine rules, majority of employees OK returning to office with unvaccinated coworkers, and Salesforce offers to relocate Texas workers

PR Daily

Also: Schools plan ahead as Pfizer prepares vaccine for ages 5-11, delivery app riders speak out about working conditions, how to counteract interrupters and poor office behavior, and more. Hello, communicators: The debate over vaccines continues in the U.S.,

Groups 119

More Trending

What communicators should do following Biden’s new vaccination mandate

PR Daily

Some organizations are already in sync, but either way, expect tensions and frustration to escalate.

How Do You Solve for the 'S' in ESG?

Cision

How (and why) brands should address their social impact. US Blog

Brand 120

Twitter rebrand showcases effective social listening for reputation management

Agility PR Solutions

Recently, Twitter started rolling out a new font to both its app and desktop version, which meant that users would see a different appearance on the platform during their daily scrolling.

Modernising communications – what can we learn from the Government Communication Service?

Stuart Bruce

Modernising communications is one of the consultancy services I provide as I advise in-house communications departments and PR agencies on how they can modernise, innovate … © Stuart Bruce - Modernising communications – what can we learn from the Government Communication Service?

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

What differentiates today’s top performers most? Digital acumen helps, but it’s not the key trait

Agility PR Solutions

What separates the leaders from the laggards in today’s business environment?

How to Write a Competitive Media Analysis

Landis PR

The competitive analysis serves as a foundational tool. A good public relations professional will make sure to build that foundation well. Photo courtesy of Pexels. By Sean Dowdall, LCI.

ESAs: The Fad-Free Way to Build Your Ethics Muscle

PRSay

At the follow-up appointment to back surgery last year, my doctor ran down the list of activities I should and should not do. I think he mentioned “lifting boxes” and “stretching” — though not together.

#MediaMonday – Kyley Warren

HMA Public Relations

Happy #MediaMonday! Today we are featuring style writer Kyley Warren who is the managing editor at Fabulous Media Group and writes for Entertainment Tonight. Learn more about this recent Walter Cronkite grad! Media Monday entertainment tonight Fabulous Arizona Kyley Warren

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Surviving in a Pay-to-Play World

Journalistics

Most PR practitioners quickly learn that the wall protecting editorial integrity from the influence of paid advertising can be, like the Pirate Code , “more of a guideline than an actual rule.”

Engage your audience with the right content

Engage PR

By Kate Cruickshank, communications advisor. Content creation is an essential tool to increase the profile of your business. So what are the basic principles behind the development and presentation of engaging material? Put simply, it’s all about the message you want to tell and how you choose to communicate it to your audience.

Hello world!

Journalistics

Welcome to WordPress. This is your first post. Edit or delete it, then start writing! Uncategorised