Tue.Aug 20, 2019

PR Trends: How to Empower Your PR with SEO

B2B PR Sense

PR pros have been working for years on new PR trends that will propel their communications strategy forward. Today we're going to focus on one trend that works quite well with digital public relations , yet is often neglected -- SEO.

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The PR Phenomenon Greta Thunberg

Doctor Spin

Growing up, I skipped school all the time. It started when I was 10 years old and our school decided that we should perform musicals all around town. Our teachers would never admit to it, but they strived to present well-behaved and choir-singing children under their culturally acclaimed ward.

Wildest Dreams? Far From: Why Taylor Swift Is a PR Role Model

PRSay

No matter what she’s doing, Taylor Swift turns heads. This week, the country-singer-turned-pop-star will release her new album “Lover,” and fans are excited.

“Stakeholder Value” Is Good PR — And Good Business

ImPRessions - Crenshaw Communications

The recent move by the Business Roundtable to redefine corporate priorities by emphasizing value beyond shareholder profits is the latest indicator that corporate reputation’s importance is on the rise.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Expert techniques for taking exceptional profile photos

PR Daily

Whether you’re in a posh office or at an external location, these three simple tips will help you master the light, relax your subjects and capture their true essence. In businesses that rely on the trust of their clients, establishing a real, human connection is crucial.

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How PR pros can turn the tide of bias in today’s news cycle

PR Daily

Some media outlets report news with a particular leaning, even a political agenda. That doesn’t forgive the withholding of information from a given organization. Here’s what can be done. I once had a client who refused to let me pitch Fox News. . The client was releasing education data.

Where do teens get their news? The answer may not be good news for traditional media

Agility PR Solutions

The teen trends of today are often indicators of the leading trends of tomorrow throughout the general population, and new research from media trust advocates Common Sense and SurveyMonkey paints a bleak picture for traditional media outlets, even those making adjustments in the digital age.

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A 12-step website launch checklist

PR Daily

Follow this guidance to thoroughly tinker, test and tweak before debuting your new site. Before you “flip the switch” from the old website to the new one, there are oodles of essential functions that should be double-checked and implemented to ensure a smooth transition.

From all angles—why marketing and PR agencies must stay vigilant in today’s environment

Agility PR Solutions

The face of the marketing and public relations industries is one that’s always evolving. A new concept here, an emerging platform there.

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Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Advocating for a Better Workplace; Off Script No. 42: Tina McCormack Beaty of SHRM

Sword and the Script

In high school, she landed an internship with a local radio station and started a club for kids trying to pursue a career in broadcasting. She says her career aspiration, at the time, was to be a video jockey for MTV.

Reddit offers livestreaming tools, chicken chains crow on Twitter, and top execs redefine the purpose of a corporation

PR Daily

Also: Amazon scores with a ‘Mrs. Maisel’ promo, consumers say they don’t mind being tracked online, Twitter cracks down on government propaganda, and more. Good morning, PR pros: Reddit is testing the livestreaming waters with a service dubbed the “Reddit Public Access Network.”.

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4 tips for hiring employees who can improve your PR efforts

Agility PR Solutions

Managing the public relations of a growing company can start to feel like a challenge as you begin to interact with more customers, clients, partners, investors, consumers, competitors and other parties, all of whom have their own unique interests and opinions.

Reddit offers livestreaming tools, chicken chains crow on Twitter, and top execs redefine the purpose of a corporation

PR Daily

Also: Amazon scores with a ‘Mrs. Maisel’ promo, consumers say they don’t mind being tracked online, Twitter cracks down on government propaganda, and more. Good morning, PR pros: Reddit is testing the livestreaming waters with a service dubbed the “Reddit Public Access Network.”.

How to measure a hashtag’s reach?

Brand24

Here's all you need to know about measuring the social media reach of your hashtag. Social Media Social Media Marketing Social Media Monitoring

Show off your internal campaigns, projects and intranets

PR Daily

Enter Ragan’s Employee Communications Awards by Oct. 4 to showcase how your internal comms efforts drove employee engagement and inspired your workforce. The post Show off your internal campaigns, projects and intranets appeared first on PR Daily. Ragan Awards

Are RFPs a waste of time and money for PR agencies?

Muck Rack

Are RFPs a waste of time and money for PR agencies

When it comes to setting PR agency expectations, don't be this company

Axia PR

Recently, an overseas company contacted our public relations agency looking for earned media coverage in the United States for its coupon bargain retail website. Investment News media

The Real Value of Virtual Reality for Healthcare PR

Scott Public Relations

Technology has constantly altered how we communicate since the beginning of civilization. From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages.

Meghan Markle and Prince Harry in PR disaster over private jets ‘doesn’t look good’

Mark My Words

The Express PR guru Mark Borkowski said last night: “It doesn’t look good. When things like this occur, it seems highly hypocritical. They should look to Greta Thunberg. She is clearly more astute about public image than this couple of A-listers seem to be. “It It just takes some common sense and their PR advisers should be sitting down with them right now to explain how bad this looks.” Read full article here: [link]. Mark Comments

Securing Earned Media in a Digital World

Presspage

It’s something of a cliche to say that we’re in a rapidly evolving media landscape, but keeping up with its changeable ways is part and parcel of the PR world.

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Save Time: Automate Marketing Performance Reporting

PR 20/20

In most cases, marketers are creative sorts. We are communicators and storytellers, strategists and promoters. When we signed up for this gig, few (if any) of us came at it from an interest in statistics and math.

What motivates people to use social media?

HMA Public Relations

Picture this: A room full of people and most of them are looking down at their phones. It is a classic picture for 2019, so it […] The post What motivates people to use social media? appeared first on HMA Public Relations. Featured Social Media Facebook Famemass Instagram Marissa Baker snapchat social media Twitter YouTube