ImPRessions - Crenshaw Communications
MAY 1, 2019
There are all types of PR problems, but the one that nobody wants to deal with is the public relations program that just isn’t generating traction, or one where outcomes fall short of expectations by the client or PR agency. What happened, and what are the mid-course corrections necessary? Here are some of the most likely mistakes. Fuzzy goals.
Deirdre Breakenridge
MAY 1, 2019
Join #PRStudChat on May 16th at 12:00 p.m. ET for a Twitter chat session on “Careers in Public Relations.” Leading the discussion will be DePaul University professors and authors Matt Ragas ( @mattragas ) and Ron Culp ( @culpwrit ). Matt and Ron will share the knowledge, skills, capabilities and personality traits of successful PR professionals as well as insights on the growing need for greater business acumen in the field.
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Agility PR Solutions
MAY 1, 2019
Word of mouth is powerful stuff—and even in this digitally driven age, it remains a brand’s best friend. It’s pretty simple: before consumers make buying decisions, they talk with friends, family, and coworkers. These conversations play a crucial role in the decision-making process—and according to new research from Engagement Labs, they drive an estimated 19 […].
Ishmael's Corner
MAY 1, 2019
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. This headline from Bloomberg showed up in my Twitter feed yesterday (h/t Dorothy Crenshaw): “Public Relations Jobs Boom as Buffett Sees Newspapers Dying” Let’s start with the headline, which is technically accurate. The PR industry is healthy, and newspapers aren’t.
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Agility PR Solutions
MAY 1, 2019
The characteristics of leadership are changing—today’s CEOs are not only expected to respectfully and inclusively guide their organizations and employees along the reputation-sensitive journey to success, but also act as beacons of ethical righteousness, speaking out and taking sides on controversial cultural, societal and political issues—and hoping the lion’s share of their customers aren’t outraged […].
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
MAY 1, 2019
Is your team working on a high-profile case that you know is newsworthy? Legal PR can put a firm on the map, and lack of it can lead to the firm flying under the radar. How the message is shared makes all the difference. It must be done appropriately, maturely, and within the limits set […]. The post Anticipate before you litigate in the court of public opinion appeared first on Agility PR Solutions.
Karwoski & Courage
MAY 1, 2019
Politicians are famous for finding the most current popular parade and running to join it, even if they’ve arrived late. It’s disingenuous and perhaps why being a member of Congress is ranked as one of the least trusted occupations in the country. However, identifying those movements that attract headlines, along with more and more followers, […].
Agility PR Solutions
MAY 1, 2019
While technology brings many benefits to the workplace, a new study from Randstad US and Future Workplace on the influence of technology throughout the employee lifecycle—from hiring to engagement and retention—highlights several negative effects. More than half of managers (56 percent) and employees (55 percent) alike say they use digital communications to handle work conflicts […].
Reputation Us
MAY 1, 2019
Published by the Nonprofit Association of Oregon on May 1, 2019. Authored by Casey Boggs , ReputationUs. Successful nonprofits certainly recognize that partnerships are important. But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Nonprofits that work to leverage this information can help support their own organization—and strengthen the reputation of their corporate partners, thus creating a win-win partnership.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Agility PR Solutions
MAY 1, 2019
Nearly all small businesses (91 percent) plan to invest more in advertising in 2019, according to a new survey from business news and how-to website The Manifest. Annually, more than half of small businesses (57 percent) spend less than $50,000 on advertising, the survey found. Increased spending on advertising will help small businesses spread brand awareness […].
NewsWhip
MAY 1, 2019
[…]. The post Three trends we’re seeing at Social Media Week NYC appeared first on NewsWhip.
HMA Public Relations
MAY 1, 2019
Even if you are on the right track, you’ll get run over if you stand still. Advice from the young professional who shadowed Abbie this weekend. The post Me and my shadow appeared first on HMA Public Relations.
Muck Rack
MAY 1, 2019
The top 10 education journalists in 2019
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
HMA Public Relations
MAY 1, 2019
(MARICOPA, Ariz. – May 1, 2019) – For the seventh year in a row, Harrah’s Ak-Chin Casino employees participated in a local CodeGreen Adopt-A-Highway Cleanup event, […]. The post Harrah’s Ak-Chin Casino Employees Participate in Seventh Annual Adopt-A-Highway Cleanup Event appeared first on HMA Public Relations.
Buzzstream
MAY 1, 2019
Video can elevate your digital marketing presence. So far, so obvious. But beyond the fact that we’re visual beings, you’d be surprised just how many ways you can leverage video to enhance your marketing efforts. Videos build an emotional connection. They get stuck in your audience’s head, leading to brand awareness. They deliver the messages you need to convert interested members of your target audience.
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