Wed.Apr 06, 2022

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As adoption of artificial intelligence plateaus, organizations must ensure value to avoid AI Winter

Agility PR Solutions

New research from tech and business insights firm O’Reilly explores trends in how artificial intelligence is implemented, including the techniques, tools, and practices organizations are using, to better understand the outcomes of enterprise adoption over the past year. The firm’s latest annual AI Adoption in the Enterprise survey results showed that the percentage of organizations reporting […].

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The role of public relations in addressing societal discord

Stephen Waddington

A new report suggests that public relations practitioners are supporting organisations in addressing activist concerns and social discord. It’s an idealistic viewpoint. Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. The public relations function has an opportunity to help navigate these issues with activist groups and other internal and external stakeholders.

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9 ways to boost your audience engagement

Agility PR Solutions

Audience engagement is one of the most important when it comes to running a successful business. Your customers are integral to your business and without their engagement and commitment to the brand, there’s no profit! Engaging your audience is a lot more challenging than perhaps it once was. The online domain has become a lot […]. The post 9 ways to boost your audience engagement appeared first on Agility PR Solutions.

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What Are the Perks of Working in Public Relations?

HMA Public Relations

PR can offer many perks to its pros, meaningful relationships being one of them. Alison Bailin shares how these relationships can create magical and unforgettable moments in today's post.

Publicity 105
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Using social media as a tool in times of war

Agility PR Solutions

Since February 24, 2022, when Russia invaded Ukraine, the social landscape has dramatically shifted, especially for those of us in Europe. Many are now mobilizing to offer aid, using the structures and resources already available to them, and unsurprisingly, one the most prevalent is social media. It’s a phenomenon we’ve seen many times over the […].

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JCT’s insolvency payment regime – how does it work?

Practical Law Construction

The case of Levi Solicitors LLP v Wilson and another considered the impact of contractor insolvency on debts owed to an employer under a JCT contract. Significantly, the court helpfully clarified how the payment regime under JCT contracts operated in the context of insolvency. This blog takes a closer look at the case. Background. In 2014, Farrar Construction Ltd (contractor) was employed by JKR Property Development Ltd (employer) under a JCT Minor Works Building Contract, 2011 Edition (MW 2011)

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Making PR more Personal in 2022

PReview: A Blog by NewsVoir

As another year begins, the world is prepared to embark on a new journey, with hopes of leaving behind the damage done by the pandemic. The way the world lives has been altered drastically, major upheavals have been experienced in the global economy, and no sector has been left untouched. The field of communication has […]. The post Making PR more Personal in 2022 appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

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Make Zoom interviews a breeze with these tips

Axia PR

When the pandemic hit in 2020, a majority of TV interviews shifted to Zoom. The pandemic allowed TV stations and news producers to look at interviews in a new light. For a local station, the ability to conduct interviews on Zoom allows them to connect with experts in different areas without having to connect with an affiliate station to procure content for you.

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How to Perfect Audio: Social, Live and Virtual with Ted Gregorek

wiredPRworks

Sound good? If not, your podcast, virtual and live event will go down as a flop. How do you make sure your audio not only gets heard, but is of the best quality – like perfect audio? You ask an expert like Ted Gregorek about what works for him in his work as a live, virtual and event audio pro for some of the biggest names in the business. Listen in as Barbara Rozgonyi , host of Growing Social Now, gets you the strategies, tools, and equipment you need to make top-notch podcasts, recording

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Despite consumer skepticism, B2C marketing execs plan to invest in the metaverse this year

Agility PR Solutions

Despite its global hype, the metaverse—the 3D experience layer of the internet—is not yet actualized; it will be built out in stages over the next decade, according to new research from Forrester. Today, any extended-reality experience is inaccurately being touted as “the metaverse.” According to the research, however, single-vendor platform activations such as augmented or virtual […].

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What to Pitch the Media in Spring

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Happy Spring!!! Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. Spring is a rebirth, new beginnings, upgrades, repairs, taxes, days celebrating parents, and graduations.

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Can social media marketing really help business?

Axia PR

Let's start with the truth: Social networks are no longer optional when running a successful company. Even if you own a small local shop, you must perform social media marketing now. Since every person carries smartphones and uses social media daily, social media marketing plays a vital role in the growth of your business. Not a single social media marketing plan or idea?