Wed.Mar 07, 2018

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The Evolution Of Corporate Social Responsibility In PR: A Snapshot

ImPRessions - Crenshaw Communications

Nearly a decade after winning the vote, American women took to the streets in 1929 to march against the patriarchy in a brilliant New York PR stunt focused around … smoking? That’s right, in the innocent days before the first Surgeon General’s Report on Smoking and Health, public relations industry godfather Edward Bernays hatched an ingenious plan.

Corporate 189
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Building Bridges in the Year of the Dog

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’m convinced that the secret sauce for global PR campaigns is collaboration. It stands to the reason that the better folks know each other — even those halfway across the world — the better the collaboration. That’s why we invest in a program called “Building Bridges,” allowing staff members to travel overseas and work out.more.

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7 Ways Manufacturing Companies Can Take Advantage of PR

Garrett Public Relations

If you have a company in the manufacturing or industrial markets, PR may be an element that’s missing from your marketing program. Many companies in these verticals overlook PR because they may feel it won’t be worthwhile for them. They may think, “What in the world do we have to talk to the media about?” […]. The post 7 Ways Manufacturing Companies Can Take Advantage of PR appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH.

Company 100
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What Next-Gen Communicators Look Like From Senior Leaders’ POV

PR News

According to PR News’ just-released 2018 Salary Survey, the most important skills for advancement in communications are written communications (deemed most important), media relations and content creation. Way down on the list, at No. 8, is measurement/data analysis skills. Keep in mind that the 900 communications professionals who took our survey in October and November… Continued.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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Why isn’t my company listed on Wikipedia?

Axia PR

3 important requirements that you must meet to have a Wiki page. In the effort to promote your company and build your brand, it’s vital to use every tool at your disposal. You may have noticed that many companies are achieving online success and recognition from Wikipedia, and you may wonder why your company isn’t listed. Perhaps more importantly, should it be?

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The Anatomy of Poorly Targeted Outreach

Buzzstream

Ladies and gentleman, let me introduce you to BuzzStream co-founder Paul May. Whether you’re familiar with our company or not, you should expect to be hearing his name everywhere soon. With a diversity of expertise rivalling many of the Renaissance masters, Paul is a real life Most Interesting Man in the World. Or at least, that’s what his inbox would lead you to believe.

Local 126