Fri.Sep 13, 2019

PR crises that have defined 2019

PR Daily

Every year there is a new batch of stories about organizations that misstep, in small and large ways. How can PR pros be better prepared? There are four months left in 2019, but it already feels like we’ve witnessed a year’s worth of scandal and crisis.

 How To Describe Public Relations

5W PR

How often are you at a social gathering where you meet someone for the first time and they ask you what you do? You reply, “I practice public relations.” And your new friend asks, “What does that mean?” Public relations means different things to different people, including the word “practice.”. The Punchline.

Digital Marketing Tips: Make your Business Stand Out

Critical Mention

Want to digitally stand out within your industry and outperform your competitors? In this post, we provide organizations with our top digital marketing tips that will help elevate your business marketing strategy. Define Your Brand’s Tone.

Strong Audience Persona Can Boost a Marketing Plan’s Effectiveness

Ronn Torossian

When pushing out content that potential customers of a brand will see, how much thought are you putting into the message? Sure, there is the part of the process that involves writing copy — but what sort of voice does this copy have?

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Win journalists over in 4 steps

PR Daily

Tired of having your press releases and pitches ignored? Three former journalists share four frequently overlooked methods to turn heads and earn headlines. Lack of news value. Useless quotes. Poor writing. Those flaws top the common complaints journalists levy against press releases and PR pitches.

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8 keys to regaining control of your workday

PR Daily

Busy tasks and incessant outside requests will sap your time, energy and cheerful disposition. Try these approaches to set and maintain your priorities. Are you feeling over-tasked at work, maybe even overwhelmed? If so, you’re not alone.

Better vs. New: How Content Marketers Can Reset Their Priorities

Contently - Strategy

If there’s one thing every content marketer loves, it’s the grind. You know the feeling. You’ve got a cup of coffee next to your laptop and you’re typing away like the devil is nipping at your heels. You’re on deadline, the story goes live in an hour, your editor’s lighting up Slack with last minute questions, and you just. freaking. lede.

Most employees believe workers should speak out

PR Daily

The majority of U.S. employees believe they should use their voice to speak on current topics, even if it’s critical of their employer. How likely are your employees to publicly disagree with your organization?

Does anyone use the phone as a phone anymore?

HMA Public Relations

Are phone calls becoming obsolete? Abbie sure hopes not. As a communications pro, she believes everyone should pick up the phone and have a conversation every once in a while. The post Does anyone use the phone as a phone anymore? appeared first on HMA Public Relations. Featured Abbie Fink Arizona State University communications HMA Public Relations Phoenix College phone call Verizon

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Have your videos and visual captivated audiences?

PR Daily

Enter PR Daily’s Video & Visual Awards to share how your visual content caught the attention of internal or external audiences. Deadline for entries is Nov. The post Have your videos and visual captivated audiences? appeared first on PR Daily. PR Daily Awards

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Standing up for real estate mogul Kris Lindahl: 4 reasons I love his marketing approach

Communications Conversations

ICYMI, Kris Lindahl is taking over. The (overly) popular real estate mogul has been seen on bus sides, billboards and even in the sky (over Allianz Field and Target Field recently) via his airplane giveaways. Kris Lindahl is everywhere. And it’s p **g off the internet. God dammit.

Google algorithms favor original news, Popeyes’ ‘BYOB’ invite lays an egg, Amazon crowdsourcing Alexa answers

PR Daily

Also: Gen Z devoted to their online platforms, social media takeaways from Toms, racist comments overshadow ‘SNL’ casting breakthrough, and more.

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CIPR election: critical friends, issues and ideas

Stephen Waddington

This year’s CIPR election for President has raised important issues about the future of the CIPR and its role serving the profession. I’ve voted for Mandy Pearse. Mandy Pearse and Rachel Royall are campaigning in the election for CIPR President in 2021. The polls close on Monday, 16 September at 5pm.

Get Famous Friday: It’s Okay to Say “I Don’t Know”

PR for Anyone

Hi everyone. It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week, I just want to remind you guys that it’s okay to say, ”I don’t know” when you’re being interviewed. I know we get nervous about that if somebody asks a question and you think you have to answer it. But […]. Update

Get Famous Friday: It’s OK to Say “I Don’t Know”

PR for Anyone

Hi everyone. It’s Christina Daves with this week’s Get Famous Friday PR Tip. This week, I just want to remind you guys that it’s okay to say, ”I don’t know” when you’re being interviewed. I know we get nervous about that if somebody asks a question and you think … Update