Tue.Jun 29, 2021

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Five Tips to Successfully Communicate SPAC News | Business Wire Blog

Business Wire

2021 has been a big year for Special Purpose Acquisition Companies (SPACs). As of May 2021, more than $100 billion has been raised in SPAC public offerings. However, SPAC issuances often come with communications challenges. SPACs are shell companies organized by sponsors and structured to move to IPO and a subsequent merger with, or acquisition of, an existing operating company within 24 months.

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How often should you post on social media? (A lot less than Hootsuite is telling you)

Communications Conversations

It’s become one of the most prevalent questions in the social media industry. And, to me, also one of the most frustrating. Mostly because of article’s like Hootsuite’s recent post “How Often to Post to Social Media in 2021” You see, most of these “how often to post” articles always wind up with the same conclusion: you need to post A LOT.

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4 tips for writing an effective press release in 2021

Agility PR Solutions

All PR professionals should understand how to write effective press releases. Why? Because press releases: Garner media coverage. Are a cost-effective promotion tool. Help launch new products, break news, and manage crises. Boost brand awareness and reputation. Help build backlinks with trusted news sites In short, press releases are great sales tools.

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How agencies can benefit from R&D tax relief to drive innovation

Stephen Waddington

Sophie Smith Agencies can claim a proportion of research and development investment costs against their Corporation Tax. It is an incentive aimed at promoting innovation. Our COVID-19 UK Public Relations report has kickstarted a series of industry conversations about what drives innovation in communication and professional services. More on that to come.

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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UK Media Moves including GLAMOUR, The Sun, The Times and more

Cision

New role for Ali Patony at GLAMOUR; Andy Halls appoined Head of TV at The Sun; George Nixon joins the Money desk at The Times.

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More Trending

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Only 3% of people think differently with Stan Phelps | On Top of PR podcast

Axia PR

Learn how your brand can achieve competitive separation with our guest, Stan Phelps. Guest: Stan Phelps is the founder of PurpleGoldfish.com. He is a Forbes Contributor, IBM Futurist, and a keynote speaker.

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What Makes Marketing and PR in Hard [in 30 Seconds or Less]

Sword and the Script

I’ve shared this idea a couple of times before, but it still seems so relevant: Just because a message is sent doesn’t mean it’s been received. Just because it’s been received doesn’t mean it’s been understood. Just because it’s been understood doesn’t mean it will affect behavior. Just because it affects behavior doesn’t mean it will affect it in the way we had hoped.

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Navigating change in an era of compressed transformation: 6 signals to prepare for the future

Agility PR Solutions

If COVID taught us anything, it’s that things can always go wrong, and we need to be prepared for the unexpected—and that today’s business model needs to be ready to adapt on the fly. New research from Accenture shows that while 88 percent of companies finally have a clear picture of the challenges they face […]. The post Navigating change in an era of compressed transformation: 6 signals to prepare for the future appeared first on Agility PR Solutions.

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Career and Life Advice: You Are Enough

Culpwrit

By Keala Bilbao Herbert Swope, the first recipient of the Pulitzer Prize for Reporting in 1917, once said “I cannot give you the formula for success but I can give you the formula for failure. Which is try to please everybody.” Another Pulitzer Prize winning writer, Mary Oliver, a poet who won the National Book […]. The post Career and Life Advice: You Are Enough appeared first on culpwrit.

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Communicating the emotional benefits over the pragmatic

PR in High Definition

Data floods us with an incredible amount of insight on people and our behaviour. Online retailers, for example, can see age, demographic, how long customers spend on each page, where the mouse hovers, what’s in a person’s basket, what’s abandoned… and so on. But what data like this doesn’t tell you is the why. Of course, you can do surveys and find out what your customers are thinking, but be careful.

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Do your PR partners know how your company makes money?

Axia PR

Make sure the people creating your company’s public relations have background information to inform their strategies. Public relations plans influence a company’s success. Integrating public relations plans into your company’s strategic planning is essential. However, do the people handling your public relations know how your company makes money?

Company 62
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What’s been going on in the tech world this summer?

PR in High Definition

Well, well, well, we’re officially at the halfway point of 2021 (no, we can’t believe it either!). This year has certainly flown by and who would have thought a year ago that we would have almost the whole of the UK population vaccinated against coronavirus? An amazing achievement for the healthcare sector and everyone involved. As always, it’s been a busy month in tech and as lockdown restrictions are continuing to ease, we’re also beginning to see a real picture of how the tech sector is plann

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How often should you post on social media? (A lot less than Hootsuite is telling you)

Communications Conversations

It’s become one of the most prevalent questions in the social media industry. And, to me, also one of the most frustrating. Mostly because of article’s like Hootsuite’s recent post “How Often to Post to Social Media in 2021” You see, most of these “how often to post” articles always wind up with the same conclusion: you need to post A LOT.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Starting an internal communications program for your hybrid workforce

Muck Rack

Starting an internal communications program for your hybrid workforce

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Four Takeaways From PRfect Pitch Interview with Senior Editor at Threatpost, Tara Seals

NRPR Group

PRfect Pitch focuses on interviewing media and key event managers who PR agencies pitch regularly on behalf of clients. As […]. The post Four Takeaways From PRfect Pitch Interview with Senior Editor at Threatpost, Tara Seals appeared first on NRPR Group.

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How to Find the Best PR Firm: Tips from the Experts

RH Strategic

Everybody wants PR, but what does it really mean to have a PR firm on retainer? Unless you have only a short-term need, such as handling an unexpected crisis, a PR and communications firm will be a long-term strategic partner and integrate closely with your marketing and leadership teams. If you want the most out. Read More. The post How to Find the Best PR Firm: Tips from the Experts appeared first on RH Strategic.

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How to Win During the Summer Slow Down

HMA Public Relations

With summer here, securing a media win for your client can be challenging. Find out how to beat the heat and stay winning with the media with Autumn Jarrett.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Seniors and Coronavirus

PR for Anyone

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Do you have industry insight on what is happening? Are you an expert in an industry that relates to what is happening? If you can relate to current events, use that to get yourself on TV.

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The power of one: Internet outages and reputational risks

PR in High Definition

Back in the early 90s, I watched a film called The Power of One with Morgan Freeman and a very young Daniel Craig playing the villain. It was essentially the story of a young boy becoming the symbol of change and hope – as far as I recall, it was a good watch but the title stayed with me. I was reminded of the power of one recently as we watched the Fastly crisis unfold.

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Too much of a good thing: serial adjudication, multiple disputes and NEC

Practical Law Construction

Adjudication has now become the default dispute resolution method for construction disputes, to the extent that some parties use it on multiple occasions and for multiple disputes. But that carries its own risks and complexities, as highlighted in the recent decision in Prater Ltd v John Sisk and Son (Holdings) Ltd. This decision concerns the NEC3 Engineering and Construction Subcontract (ECS), and highlights the issues that come up with serial adjudication as well as the need to take further st