PRSay
APRIL 7, 2022
My passion for public relations and communications drives me to want to take the profession as seriously as I possibly can. Our specialization is unique, welcoming and misunderstood at times by people outside our area of expertise who may need our services. Receiving my Accreditation in Public Relations (APR) has separated me from the rest. It shows how dedicated I am to my education, skill and career growth.
The Proactive Report
APRIL 7, 2022
. If you thought we’d reached a point where all businesses were up to speed digitally, think again. According to a CMO survey, digital marketing spending has reached 58 percent of marketing budgets, reflecting 15.8 percent growth over the last year. While most businesses have made a good start on digital transformation and more than half now report that they are in making good progress, only 11 percent have fully institutionalized the process.
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PR for Anyone
APRIL 7, 2022
I love to entertain but I’m busy so I’m always on the lookout for things to make life in the kitchen or entertaining easier. One of my favorite brands is OXO. They have it figured out when it comes to making food prep easy. In this segment, I featured their corn shucker that I use almost daily in the summer. If you haven’t tried grilling corn and putting that on a salad, you don’t know what you’re missing.
Agility PR Solutions
APRIL 7, 2022
With a surprising new brand mandate, a growing number of Americans are pushing back against being labeled “consumers”—and instead will reward brands that communicate with them on a personal level, according to a new survey by Boston creative communications agency CTP. More than 64 percent of 1,200 people surveyed prefer to do business with brands that understand […].
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Steve Barrett on PR
APRIL 7, 2022
While the PR sector has its roots in earned media, the ubiquity of digital communications and marketing channels in modern storytelling means many consumer campaigns have a strong paid element.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
HMA Public Relations
APRIL 7, 2022
Guest speaking engagements are a great chance to find potential business and showcase your skills. In today's post, Abbie Fink shares what you should consider when taking on a speaking opportunity.
Prohibition
APRIL 7, 2022
With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. It’s vitally important to keep on top of these trends, no matter how often they might change, if you want your brand to stay relevant and ensure your content resonates with your target audience. If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar.
NewsWhip
APRIL 7, 2022
It’s no secret that the digital age has transformed the way we live, from how we consume information, to how we communicate with each other, to the way consumers and companies interact. These changes, while valuable, have also produced various challenges for brands and those who manage them. . There are a few things we know for certain: News now travels at lightning speed.
Prohibition
APRIL 7, 2022
With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. It’s vitally important to keep on top of these trends, no matter how often they might change, if you want your brand to stay relevant and ensure your content resonates with your target audience. Here, we’ve put together a round up of the most recent trends to be aware of across various social channels.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
The Hoffman Agency
APRIL 7, 2022
By Chris Owen, Director, Hoffman Europe. Before I go on, I need to be clear: this is *not* a snarky whingey post. Despite the theme and the title, I’m going to make this as constructive as possible. Here’s the thing. I recently posted a promoted job ad for a Senior Account Manager / Account Director as, well, we need more great talent as we’re growing rapidly and have great clients.
Mark My Words
APRIL 7, 2022
Commentary on Elon Musk’s grab for Twitter has ranged from its potential impact on the simmering tension between big tech and society at large to the possibility of the elusive ‘edit button’ finally being added to the app, but the reputational impact of the deal on both Twitter and its major new shareholder is equally intriguing. Twitter has played a significant role in Elon Musk’s ascension to fame and influence over the past decade.
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