The Proactive Report

MAY 27, 2018

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed. Here’s the Cliff Notes version: PR Agency Forecast. Most PR agency executives feel positive about the future – they predict a substantial growth in the agency business over the next five years. ($14

Industry 113

Industry Measurement SEO Corporate 113

Ishmael's Corner

MAY 27, 2018

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Elon Musk kicked up a Twitter storm last week, essentially saying (among other things) that the media unfairly picks on Tesla because Tesla doesn’t advertise. He went on to infer that the makers of gas guzzlers and fossil fuel companies get more favorable media attention because they pump millions of advertising dollars into the media’s.more.

Advertising 78

Advertising Advertising Data Company 78

The Proactive Report

MAY 27, 2018

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed. Here’s the Cliff Notes version: PR Agency Forecast. Most PR agency executives feel positive about the future – they predict a substantial growth in the agency business over the next five years. ($14

Industry 100

Industry Measurement SEO Corporate 100

The Proactive Report

MAY 27, 2018

If you’re studying PR, or you’re working in the industry, the recent study from USC Annenberg should be by your bedside. The report covers the disruption of the PR industry, what’s changing, what talent is needed in the new model of PR, and where the industry is headed. Here’s the Cliff Notes version: PR Agency Forecast. Most PR agency executives feel positive about the future – they predict a substantial growth in the agency business over the next five years. ($14

Industry 100

Industry Measurement SEO Corporate 100

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.