Agility PR Solutions

JANUARY 27, 2019

New research from IT industry marketplace Spiceworks suggests that a renewed priority on marketing is driving budget increases and enabling organizations to experiment with new marketing trends and technologies this year. The firm recently announced its 2019 State of IT Marketing report examining marketing spend, trends, and challenges in B2B technology companies across North America […].

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B2B Marketing Brand Branding 141

Stephen Waddington

JANUARY 27, 2019

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. I spent Friday morning at the BETT Show in London with a colleague from Metia. Community based learning and the application of technology in learning were strong themes. Check out Flipgrid , a free social platform from Microsoft that enables teachers to creates social media communities around lessons and encourage student

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Handbook Instagram Government Community 60

Agility PR Solutions

JANUARY 27, 2019

Dark social is changing everything we know about social media marketing. Are you ready to join the dark side? In the early 2010s, social media sharing became the most powerful content distribution tool for marketers everywhere. As people were sharing more and more content on their Facebook, Linkedin, Twitter and Instagram accounts, we found ways […].

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Marketing Instagram LinkedIn Social Media 133

Agility PR Solutions

JANUARY 27, 2019

As the lines continue to blur between public relations and marketing, the role of PR professionals will continue to expand. The set of skills that used to apply to public relations is now very different. The demand for content is rising and the size of the newsroom is shrinking—thus shifting the scope of the PR […]. The post How communicators can expand their skill sets in 2019 appeared first on Agility PR Solutions.

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Communications Publicity Marketing 104

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.