Mon.May 12, 2025

article thumbnail

The Art of Gaining Facebook Followers: Strategies for Building a Meaningful Audience

Ronn Torossian

Learn effective strategies to build a meaningful Facebook following, from content creation and community building to leveraging groups and paid advertising The post The Art of Gaining Facebook Followers: Strategies for Building a Meaningful Audience appeared first on.

Facebook 195
article thumbnail

How to Start Your Own PR Firm: A Step-by-Step Guide

Remote PR Jobs

Public relations is no longer just about press releases and media mentions. In todays fast-moving, content-driven world, a PR firm can help shape narratives, elevate voices, and build brands across digital, social, and traditional platforms. Whether youve spent years at a big agency or built a successful freelance career, the idea of starting your own PR company might feel like the next natural and exciting step.

How To 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

High Stakes for Clean Energy Communications

PRSay

For 16 years, U.S. environmental policies regulating greenhouse gases have been based on the principle that they endanger public health. However, what was once a policy guide star now looks like a supernova under the White House directive being implemented by the U.S. Environmental Protection Agency. For my PR colleagues who work on environmental and sustainability issues and related renewable energy projects, the lift just got much heavier.

Energy 106
article thumbnail

5 powerful reasons why social listening is crucial for PR success

Agility PR Solutions

Public relations is no longer limited to TV and newspapers, it now involves real-time online communication and connections. Brands today must listen to consumers rather than merely speak at them. Millions of discussions occur every day on review sites, blogs, forums, and social media, and its critical for communicators to know what theyre saying. Tracking […] The post 5 powerful reasons why social listening is crucial for PR success first appeared on Agility PR Solutions.

article thumbnail

Beyond the Blast: How to Pitch with Purpose and Build Lasting Media Relationships

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

article thumbnail

Embracing the PESO Model to Join PR and SEO with Gini Dietrich

Buzzstream

When I think about the people shaping the future of PR and marketing, Gini Dietrich is always at the top of the list. Shes the founder of Spin Sucks , creator of the PESO Model , and one of the most consistent voices advocating for an integrated, outcome-driven communication strategy within marketing. And yet, Ive noticed a gap that still exists across marketing teams today.

SEO 83

More Trending

article thumbnail

The Importance of SEO in 2025: Voice and Local Strategies

5W PR

Search engine optimization stands at a turning point as we approach 2025, with voice search and local SEO taking center stage in digital marketing strategies. According to recent statistics, 55% of consumers now use voice search to find local businesses, marking a significant shift in how people interact with search engines. Mobile devices account for over 60% of all searches, while AI-powered search algorithms continue to reshape ranking factors.

Local 78
article thumbnail

The Rise, Fall, and Recovery of Forbes Advisor (Study)

Buzzstream

In September 2024, Google took manual action against Forbes Advisor for site reputation abuse, rocking the SEO world. This drop led to rampant theories and posts about their actions, why, and how. Unfortunately, around 25 great digital PRs on the Forbes Advisor team who were doing great work were also let go (as were many editors and SEOs). Fast forward to May 2025, and it looks as though they are beginning to recover.

Study 62
article thumbnail

Why Sustainability Belongs at the Core of Your Business

Landis PR

By Makenzi Jordan Rodriguez Photo courtesy of Pixabay As environmental awareness grows, todays consumers actively seek out sustainable products and choose to support businesses that reflect their values. This is where an environmental public relations (EPR) agency can help. An EPR agency ensures your company effectively communicates its green initiatives to a broader audience, bringing your commitment to the forefront of your brands impact on the planet.

Ethics 59
article thumbnail

#MediaMonday – Territorial News

HMA Public Relations

All aboard for a #MediaMonday journey to the Wild West! Justin Liggin recounts how his ride on the Grand Canyon Railway led him to Territorial News, a nostalgic publication bringing frontier stories back to life. Learn more about the paper!

article thumbnail

The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

article thumbnail

The Hive Revolution: Why Multimarket Success Needs More Than Just Coordination 

The Hoffman Agency

Running multimarket campaigns shouldnt feel like a game of broken telephone, but too often it does. Work gets delayed, messages get lost in translation, local nuances are missed, and campaigns fall flat. According to industry reports, 60% of global campaigns fail to resonate locally, and over 70% of marketing leaders cite misalignment between regional and global teams as a key challenge.

Local 36
article thumbnail

5 ways digital PR transformed Glossier into a global beauty brand

Agility PR Solutions

In todays fast-paced, digital-first world, public relations is more than just crafting a press release and sending it out to a list of journalists. Its about creating authentic narratives, building relationships with customers, and, most importantly, leveraging digital platforms to drive brand engagement. This is where digital PR comes ina strategic combination of traditional PR […] The post 5 ways digital PR transformed Glossier into a global beauty brand first appeared on Agility PR Solu

article thumbnail

Why public relations diversity efforts are falling short

Wadds Inc.

Despite decades of research and a surge in activist activity, the public relations industry remains unchanged. So whats the answer? Race, Diversity, and Social Mobility in the Public Relations Industry , a new book by Elizabeth Bridgen and Ileana Zeler, argues that diversity initiatives in public relations are failing to improve the nature of the practice.

article thumbnail

Inbox impact: Crafting bold newsletter graphics with AI

Agility PR Solutions

Your newsletter can have the most informative content in it, but if the visuals dont align with the energy, then your audience will just scroll past it right away. Whether youre announcing a launch or sharing a weekly content update, or just growing your community, great newsletters deserve stunning visuals. But lets not miss the […] The post Inbox impact: Crafting bold newsletter graphics with AI first appeared on Agility PR Solutions.

Energy 78
article thumbnail

The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

article thumbnail

Why public relations diversity efforts are falling short

Wadds Inc.

Despite decades of research and a surge in activist activity, the public relations industry remains unchanged. So whats the answer? Race, Diversity, and Social Mobility in the Public Relations Industry , a new book by Elizabeth Bridgen and Ileana Zeler, argues that diversity initiatives in public relations are failing to improve the nature of the practice.

article thumbnail

10 Popular Journalists Covering the Telecom Industry

Notified

5G, broadband, satellite internet, new policies - theres always something changing in the world of telecommunications. It moves fast. And if you're in public relations, keeping up is key. So, whos covering these big stories and making sense of it all? Telecom journalists.