Deirdre Breakenridge

APRIL 9, 2018

We’re headed into May and graduation season. Seniors are actively job hunting and ready to apply years of education when they enter into the workplace. For many organizations, at the top of the skills list, is managing digital media and analytics. More companies are active online and through social media. They seek out marketing and PR professionals who have a good grasp of digital analytics and how to track and measure campaign results and prove business value.

Analytics 231

Analytics Marketing How To Community 231

Melissa Agnes

APRIL 9, 2018

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. Whom should you include within your crisis management governance? As a high-level overview, there should typically be three main groups within your crisis management governance model. While this structure may vary from organization to organization, using this approach as a starting point will help you fit this model to your organiz

Resources 180

Resources Crisis Management Crisis Government 180

Ronn Torossian

APRIL 9, 2018

Now, the Facebook debacle that began with Cambridge Analytica has gone “global.” After officials in the United States and Britain questioned the company, now Australia has announced a formal investigation into the matter in which, officials believe, “hundreds of thousands” of Australians may have had their personal data exposed. The purpose of the investigation is to determine if Facebook violated Australia’s privacy laws.

Facebook 150

Facebook Privacy Data Blogging 150

Prowly

APRIL 9, 2018

Creating content that provides the best experience for your website visitors while attracting relevant traffic from search engines takes a lot of time and effort. Learn how to do it right. The post How to Create a Successful Content Marketing Strategy for Your Business (1 of 2) appeared first on Prowly Magazine.

Content Marketing 169

Content Marketing Strategy How To Marketing 169

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Ronn Torossian

APRIL 9, 2018

The CEOs of two American tech heavyweights have been going at each other in recent weeks. The most recent salvo came from Facebook CEO Mark Zuckerberg, who is firing back at Apple CEO Tim Cook. Cook has been calling for increasing the regulations on social media, sometimes challenging the monetizing of user data at all. Speaking to Vox, Zuckerberg defended his business model, adding that any criticism from Cook about the way Facebook does business is “unfounded.”.

Facebook 150

Facebook Data Social Media Blogging 150

Axia PR

APRIL 9, 2018

With the increased emphasis on quantifying the results of public relations actions, having a solid grasp of the fundamentals of measurement and evaluation is essential in making wise decisions around the use of data. Although many people put them together, measurement and evaluation are separate concepts. To be most effective, you must remember that they’re distinct tasks at different places within the framework of data collection and analysis.

Measurement 76

Measurement Analysis Data Publicity 76

BradleyPR

APRIL 9, 2018

How does someone go from receiving a degree in dental technology to working in marketing and communications for the rest of her career? As an adolescent, Tennille Wanner found herself needing orthodontic work like most teenagers do. She was always concerned about her teeth and throughout the process of braces, she realized how interested she [.].

Communications 48

Communications Technology Marketing 48

wiredPRworks

APRIL 9, 2018

Wondering how social selling training for insurance agents and financial advisors really works - and how it can work for you to attract leads, convert sales and build referrals? Thanks to InsuranceWebX, I will answer the question for you on April 11 at 1:00pm EST. . Register for “Ultimate Social Selling Webinar for Insurance Pros” today! . In 2018, 70% of sales professionals plan to invest more time on social selling.

Insurance 45

Insurance Insurance Financial Training 45

HMA Public Relations

APRIL 9, 2018

Marisol Avila is the founder of “All the Prettys,” a popular national fashion and lifestyle blog. Her Instagram page for the site, “alltheprettys” has a massive following. I am talking north of 45,000 avid fans. The post #MediaMonday – Marisol Avila appeared first on HMA Public Relations.

Fashion 43

Fashion Instagram Blogging Publicity 43

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Communications