Mon.Oct 03, 2022

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Crenshaw Team ‘Retreats’ To Washington D.C.

ImPRessions - Crenshaw Communications

One huge benefit of working virtually is being able to bring on great talent outside our location in New York City. The downside, of course, is not being together in the same geography as often as we would like. . That’s one reason our entire Crenshaw Communications team traveled via plane, trains and automobiles to Washington D.C. for three days for the return of our annual company staff retreat.

Travel 318
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Social listening metrics & KPIs: What (and how) to track

Awario

Can you use social listening metrics for the evaluation of your business performance? Yes! Here is how social listening metrics can be matched to vital business KPIs.

How To 121
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Crenshaw Team ‘Retreats’ To Washington D.C.

ImPRessions - Crenshaw Communications

One huge benefit of working virtually is being able to bring on great talent outside our location in New York City. The downside, of course, is not being together in the same geography as often as we would like. . That’s one reason our entire Crenshaw Communications team traveled via plane, trains and automobiles to Washington D.C. for three days for the return of our annual company staff retreat.

Travel 182
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Advantages of pay-per-click advertising in 2022

Agility PR Solutions

Companies that rely on pay-per-click (PPC) advertising campaigns get charged fees whenever potential consumers click on their ads. That means that the company is only paying for those advertising efforts when they’re generating some sort of results. The most popular type of PPC advertising is search ads, which are ads that are placed on search […].

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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How to do news and media monitoring: the complete guide

Awario

In this article, we explain how to monitor the news and media outlets with Awario. We go through reputation management, PR activities, and audience analysis and give tips to boost your PR strategy.

How To 78

More Trending

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Sephora Data-Privacy Penalties Sound Alarm for Marketers

PRSay

Marketers are taking notice of California’s data-privacy laws after cosmetics retailer Sephora agreed last month to pay $1.2 million in penalties for alleged violations involving its targeted-advertising practices. As NBC News reports, California Attorney General Rob Bonta said Sephora sold its customers’ data without their consent. Sephora also failed to process people’s requests to opt out of their information being sold, Bonta’s office said.

Privacy 78
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How to use survey experiments for better customer insights and scale conversions

Agility PR Solutions

Experimentation is what defines the winner from the losers in this ever-changing digital world. At the heart of these experiments is customer experience—and one of the best ways to mine these insights is through surveys. Doing so gives better business value to your supporters in terms of relevance and brand in terms of conversions. However, […].

Survey 85
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#MediaMonday – Jonathan McCall

HMA Public Relations

Happy #MediaMonday! The latest feature comes to us from Jonathan McCall, a weekend anchor and reporter for 12 News. Learn more in this post.

Report 80
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New report: CX work is becoming more flexible and specialized in a bid to tackle ‘people paradox’

Agility PR Solutions

Newly released research from MIT Technology Review Insights, the custom publishing division of MIT Technology Review, explores how global organizations are reassessing their customer experience (CX) workforce and processes in the post-pandemic era. The firm’s new report, Customer Experience and the Future of Work, in partnership with CX software firm Genesys, is based on a survey of […].

Report 78
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Balancing Mental Health and Career Growth

Culpwrit

By Katie Brenneman Public Relations professionals take on roles and responsibilities that can be incredibly demanding on their mental health and emotional wellness. From building relationships with multiple clients and contacts to media training to managing crises — all of it requires serious commitment and a high level of effort that can be exhausting… Continue reading Balancing Mental Health and Career Growth.

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Meet the Team – Claire Beaumont!

Prohibition

Another month means another meet the team! For October, get to know all about Claire – our B2B whizz and crisis comms specialist. How long have you been at Prohibition? Just slightly over 12 months, so I’ve celebrated my one-year anniversary here. What do you love most about your job? The variety of work and clients. It’s never a dull day. Because I’m a B2B specialist I really like the different ways of working with these clients.

Meeting 62
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Time to turn out the lights

Tough Sledding

As the credits roll the sad song starts to play; t his is where the cowboy rides away. George Strait. Since my retirement from teaching 4 years ago, I’ve all but given up on blogging. And because I find no compelling reason to maintain this site, I will move the content offline at the end of 2022.

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A table for more than two…

Maxim Behar

It so happened that in Bulgaria during the first ten years after the fall of communism, we had learned that almost like in America or England - we will be ruled by either the left or the right party. They can switch as many times as they want; the table is always for two and the one who orders and the one who pays also switch themselves. Somehow - on a rotating basis.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers

Bianchi Biz Blog

Image: CES / Consumer Technology Association. After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. Even before a trend of diminishing support for some of the major auto shows around the globe, longtime auto journalist and analyst John McElroy called CES the world’s best auto show.

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Maxim Behar: There is no winner, we all lost

Maxim Behar

One word: shame. What - I hope - all Bulgarians saw on Wednesday evening at the so-called debate, can be characterized by only one word - shame. For the politicians, for their consultants, for their supporters, advisers, headquarters. but shame for us too, that on Sunday we are faced with the absurd situation of electing one of them. Whatever the reason was that Kiril Petkov appeared in the studio, it should have been accepted as something normal, even super positive - a leader of one of the par

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Trust the People Doing the Work – Renea Morris

Ethical Voices

Joining me on this week’s episode is Renea Morris, APR, Fellow PRSA , the Vice Chancellor for Marketing and Communications at the University of Denver. She discusses a number of important PR ethics issues including: What to do when you are uneasy with your company’s growth strategy? Why organizations should worry less about filtering people’s comments on social channels and trust the people doing the work?

Ethics 79