Mon.Oct 15, 2018

10 Social Media and Public Relations Tactics You Need to Know

B2B PR Sense

Social media and public relations might seem like an odd pair upon first inspection. One is a new strategy, just over a decade old, while the other spans decades, even centuries. Can public relations and social media really work together to bolster your business? Most definitely!

4 Copy Editing Tips Every PR Professional Needs to Know

Shift Communications

When it comes to PR professionals, writing and editing content is the most important task. Even the most skilled of writers always need help with finishing big batches of work and there are many factors which can contribute to you achieving that.

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The 3 most cringeworthy PR fails of 2018

Axia PR

How to keep your company from making reputation-ruining mistakes. Social media is the most accessible tool customers have to learn about your company and become familiar with your brand. It’s also incredibly impactful in helping – or hurting – your company’s reputation.

9 social media tips PR pros can’t ignore

PR Daily

Social media has become a communications staple for all industries. You’ll find no shortage of online articles that offer social media tips, but many of them don’t cover the foundational necessities that are at the core of a successful social media brand presence.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

How micro-influencers generate 7X more engagement than those with larger followings

Agility PR Solutions

New research from micro-influencer marketing platform examines how micro-influencer campaigns perform in comparison to their counterparts across social media networks to gain a better understanding of what works—and what doesn’t—when partnering with the long-tail of influencer marketing.

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How to Change a Law

Ronn Torossian

Back in February, the public affairs team at the Police Federation of England and Wales launched its “Protect the Protectors” campaign, designed to raise awareness of rising assault rates targeting emergency service workers and force a government response. They got it.

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5 tips for excelling at Instagram and Snapchat Stories

PR Daily

The way people consume content and interact with information online is changing rapidly. Rather than being passive audiences, social media users are now active participants in content creation, topic selection and even news gathering.

Segmentation vs. personalization—can your marketing use both?

Agility PR Solutions

Good marketing is all about communication, and Millennials, many of whom are now approaching their 40s, have raised the bar for companies—research shows that today there’s a “strong and growing consumer desire for personalized expertise.”

How to reduce noise and increase knowledge at work

PR Daily

Workspaces can be noisy, and not just with sound. Distractions, drop-by conversations and interruptions are part of working in a modern office. What if you could replace that noise with knowledge to help you get promoted?

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Online retailers still off-target when it comes to customer preference

Agility PR Solutions

We know that shoppers are flocking to ecommerce sites to take advantage of more personalized and efficient shopping experiences, but new research from application software firm SAP SE reveals that, like their in-store brethren, online retailers are also struggling with customer satisfaction, albeit due to subpar targeting approaches.

10 takeaways from PRSA’s 2018 conference

PR Daily

What’s on the mind of PR pros these days? Austin, Texas was the backdrop for the Public Relations Society of Americas’ International Conference #PRSAICON2018. The theme “Convergence and Communication” covered a range of topics including conflicts, creativity and client relationships.

How CMO Collaborators fill the gap in the C-suite to drive CX and growth

Agility PR Solutions

New global research released by Accenture and conducted by Forrester Consulting reveals an opportunity for chief marketing officers to expand their remit by assuming the role of CMO Collaborator.

Sears files bankruptcy, but the brand’s rebirth seems dubious

PR Daily

In filing for bankruptcy, Sears seeks to restructure its finances and start anew. The question is: Can its public profile be salvaged? The retail giant, which once dominated U.S. business selling homes and everything that went in them, filed for bankruptcy to restructure $5.5

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How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Communications convergence: PRSA 2018 International Conference

Muck Rack

Communications convergence: PRSA 2018 International Conference

Journalists on the move – Week of October 15

Agility PR Solutions

Here you have it! The most notable journalist and media industry moves of the past week. USA AND CANADA Follow us on Twitter @Press_Moves News and Media Agence France-Presse: promotes Shaun Tandon (@shauntandon) to State Department Correspondent. Atlantic, The: hires Amanda Mull (@amandamull) as a Staff Writer on the science, health and technology team, effective […]. The post Journalists on the move – Week of October 15 appeared first on Agility PR Solutions. Media Moves

Lights, camera, action! Enter PR Daily’s 2018 Video & Visual Awards

PR Daily

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Five Ways to Spot a Flaky Influencer


The rise of the Influencer cannot be overstated, and Influencer Marketing can be your firm’s best secret weapon. Still, as with any industry, the world of influencers is not immune to fraudsters. Here’s five ways to tell if your future Influencer is really more of a follower. Engagement rate.

#MediaMonday – Chris Etling

HMA Public Relations

Today’s #MediaMonday comes to us from the crisp northland, where they actually experience fall. A fellow Northern Arizona University alumnus, Chris Etling is the new managing […]. The post #MediaMonday – Chris Etling appeared first on HMA Public Relations. Featured Media Monday Arizona Daily Sun Chris Etling Flagstaff managing editor MediaMonday