Onclusive

MARCH 8, 2018

Industry leaders discuss how artificial intelligence is changing the way we work. Last week, AirPR hosted the webinar “How AI Will Be a PR Pro’s Dream Come True” with industry leaders Wendy Marx, President of Marx Communications, Sharam Fouladgar-Mercer, CEO of AirPR Software, and Heidi Sullivan, President of HKSully Consulting. They discussed how AI is already impacting the PR industry, how AI will impact the role of PR and content marketing professionals, and how to leverage this evolution to

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Flack's Revenge

MARCH 8, 2018

I have long held a fascination for Newswhip. Their Spike and Analytics solutions provide a wealth of data that can shed light on social media buzz and content performance. But after seeing demos, and even playing around the software, it was unclear exactly how to put Newswhip to work to support media relations. Sure, if you are a content marketing or social media jock, or work for a publication, it makes perfect sense.

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PRSay

MARCH 8, 2018

Once I was delivering a pitching webinar to 3,500 people, live. I fought back my nerves and skipped the typical intro, background, bio and stuff. Right at the top, I dove into sharing five successful pitch examples. My anxiety ebbed as I hit points I believed would really help the audience. And then out of the corner of my eye I saw the questions coming in over the chat box, poking holes in why the examples weren’t relevant to individual questioners.

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Pitching Media Relations Examples Creativity 116

Wildfire

MARCH 8, 2018

This year International Women’s Day (IWD) is even more poignant in the UK, with 2018 marking the 100 th anniversary of British women winning the right to vote. But while some shifts in gender equality have improved, the World Economic Forum (WEF) predicts that gender parity is still 200 years away. Campaigning for fairness should occur all year round, but every year 8 th March puts a spotlight on all the great initiatives that are challenging perceptions and celebrating women on an amplified sca

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Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

HMA Public Relations

MARCH 8, 2018

Working in media relations is fraught with challenges to determine what is – and what is not news. Scott gives examples of this in today's blog post. The post What Makes News appeared first on HMA Public Relations.

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